Mention Me Tech Stack

Customer advocacy platform powered by referral and word-of-mouth programs

Marketing Services London, London 51–200 employees Founded 2013 Privately Held

Mention Me operates a referral and customer advocacy platform for mid-market retail and e-commerce brands. The tech stack is marketing-ops heavy (HubSpot, Marketo, Salesforce, PostHog) with AI tooling (ChatGPT, Gemini, Perplexity) now embedded across the product and GTM. The hiring surge in marketing roles paired with active projects on demand generation, SEO, and paid-media strategy signals aggressive commercial scaling, while concurrent work on pipeline scaling and lead-to-opportunity conversion suggests internal friction between product velocity and sales execution.

Tech Stack 22 technologies

Core StackReact HubSpot Marketo Salesforce Gong Google Ads Meta Ads HTML CSS macOS Google LinkedIn Meta Apollo Notion PostHog ChatGPT Perplexity Gemini AWS ECR Trustpilot WhatsApp

What Mention Me Is Building

◆Challenges

Pipeline scaling
Product rollout complexity
Lead-to-opportunity conversion
Organic traffic growth
Optimising demand channels
Improving campaign effectiveness
Optimising revenue performance
Automating manual workflows
Deal governance compliance
Budget allocation based on pipeline performance

▲Active Projects

Seo strategy
Ai platform enhancement
Ai integration rollout
Full-funnel demand generation strategy
In-product upsell, cross-sell, and packaging optimisation
Monthly webinar and virtual event programme
Paid media campaigns on google, linkedin, meta
Hubspot email and nurture campaigns
Revenue operations strategy
Scalable gtm processes

Hiring Activity

Accelerating9 roles · 5 in 30d

Department

Marketing

Ops

Product

Seniority

Manager

Mid

Senior

Lead

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About Mention Me

Mention Me builds a platform that identifies and activates a brand's most influential customers to drive referrals and word-of-mouth growth. Founded in 2013, the company serves 500 brands across retail, fashion, and financial services, with a partner ecosystem that includes Emarsys, Ometria, Klaviyo, and Trustpilot. The platform operates at the intersection of customer advocacy, referral mechanics, and retention, and is distributed through both direct sales and integration channels including the SAP store. The company is privately held and based in London, backed by Octopus Ventures and Eight Roads.

HeadquartersLondon, London

Company Size51–200 employees

Founded2013

Hiring MarketsUnited Kingdom

Frequently Asked Questions

What is Mention Me's referral platform used for?

Mention Me's platform activates a brand's strongest customer voices to drive referral and word-of-mouth growth. It serves 500 brands across retail, e-commerce, and financial services with tools for customer advocacy, member-get-member programs, and customer lifetime value optimization.

What tech stack does Mention Me use?

Core stack includes React, HubSpot, Salesforce, and Marketo for marketing operations and CRM; PostHog for product analytics; AWS for infrastructure; and AI tools including ChatGPT, Gemini, and Perplexity integrated into product and GTM workflows.