Measured Tech Stack

AI-powered marketing attribution and incrementality testing platform

Advertising Services Austin, Texas 51–200 employees Founded 2017 Privately Held

Measured is an AI-powered marketing effectiveness platform built on Python, SQL, and AWS infrastructure (ECS, Lambda, EKS, RDS, Redshift). The company is actively transforming its SaaS foundation into an AI-first product experience—prototyping AI-powered demos and building internal frameworks for prompt iteration—while tackling core measurement challenges: scaling model training across clients, automating deployment, and ensuring high-confidence outputs in an increasingly privacy-constrained tracking environment.

Tech Stack 15 technologies

Core StackPython AWS AWS Lambda AWS RDS MySQL PostgreSQL Redshift Java Kotlin JavaScript TypeScript SQL AWS ECS AWS EKS AWS Secrets Manager

What Measured Is Building

◆Challenges

Scaling model training across clients
Automating model deployment
Ensuring high confidence in outputs
Work automation
Decision-making acceleration
Inaccurate ad spend allocation
Privacy regulation impact on tracking
Walled garden measurement limitations
Communicating complex measurement concepts

▲Active Projects

Mmm platform enhancements
Measurement methodology research
Ai tool development
Transform saas platform into ai-first experience
Prototype ai-powered demos
Build internal frameworks for prompt iteration
Content strategy and editorial roadmap
Seo-informed content planning
Scalable content processes

Hiring Activity

Minimal6 roles · 0 in 30d

Department

Product

Data

Engineering

Marketing

Seniority

Principal

Mid

Senior

Staff

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About Measured

Measured builds a platform for enterprise marketing teams to measure, test, and optimize media spend across channels. The product combines attribution modeling with incrementality testing, helping marketers quantify the causal impact of advertising rather than relying on correlation alone. Founded in 2017 and headquartered in Austin, the company serves mid-market to enterprise brands managing full-funnel media investments. The engineering and data-focused hiring mix reflects ongoing work on model training infrastructure, deployment automation, and measurement methodology research.

HeadquartersAustin, Texas

Company Size51–200 employees

Founded2017

Hiring MarketsUnited States, India

Frequently Asked Questions

What tech stack does Measured use?

Measured's core stack includes Python, SQL, Java, and Kotlin on AWS infrastructure (ECS, Lambda, EKS, RDS, Redshift). Frontend uses JavaScript and TypeScript. MySQL and PostgreSQL handle relational workloads alongside Redshift for analytics.

What is Measured working on?

Active projects include MMM platform enhancements, measurement methodology research, and transforming the SaaS platform into an AI-first experience. Recent work covers AI tool development, AI-powered demo prototypes, internal prompt-iteration frameworks, and SEO-informed content strategy.