Macaw is a 500+ person digital services firm built on Microsoft and Sitecore platforms, serving mid-to-large enterprises across EMEA. The tech stack is heavily .NET and Azure-native (ASP.NET Core, Azure DevOps, Azure Data Services), with modern frontend tooling (React, Next.js) and Python for analytics — a shape that reflects deep Microsoft partnerships. Current hiring is senior-focused across data, engineering, ops, and HR, paired with internal projects on HR model orchestration and people agenda implementation, signaling organizational restructuring alongside service delivery.
Macaw delivers digital transformation services across digital marketing, e-commerce, cloud infrastructure, and data/AI solutions. Founded in 1994 and headquartered in Hoofddorp, Netherlands, the company operates from offices in the Netherlands, Germany, and Lithuania. The workforce of 500+ engineers, consultants, and strategists works with enterprise clients on Microsoft technology stacks (core specialization) and Sitecore platforms. Service areas include social media marketing, influencer partnerships, content marketing, e-commerce platforms, and integrated business applications.
Macaw's primary stack is Microsoft-centric: .NET, ASP.NET Core, Azure (including Azure DevOps, Databricks, Microsoft Fabric, Purview). Frontend: React, Next.js, Vue. Sitecore is the second major platform. Data tooling includes Python, SQL, and Unity Catalog.
Macaw is headquartered in Hoofddorp, Noord-Holland, Netherlands. The company also operates offices in Germany and Lithuania.
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