LevelUp Group Tech Stack

Six-agency marketing group focused on digital growth and data-driven optimization

Marketing Services Amsterdam, North Holland 51–200 employees Founded 2017 Privately Held

LevelUp Group operates as a federation of six marketing agencies across Amsterdam and Den Bosch, employing ~160 people. The stack—HubSpot, Ahrefs, Google Analytics 4, Tealium, Adobe Experience Cloud, plus Python/R/SQL for custom analysis—reflects a data-heavy service model. Current project focus spans consent management, multi-source data integration, marketing mix modeling, and conversion-rate optimization tooling, signaling a shift from campaign execution toward privacy-compliant attribution and measurement infrastructure. Lead generation and commercial process optimization appear as persistent pain points.

Tech Stack 23 technologies

Core StackHubSpot Python AWS Google Ads OneTrust LinkedIn Sales Navigator Ahrefs Screaming Frog Google Search Console R SQL GCP Azure Google Tag Manager Tealium Adobe Launch Adobe Experience Cloud Bing Ads Microsoft Advertising Channable Google Analytics 4 Excel Exact Online

What LevelUp Group Is Building

◆Challenges

Generating leads from marketing actions
Identifying client challenges
Closing new clients
Lack of data insight
Combining multiple data sources
Meeting revenue targets
Budget management
Optimizing commercial processes
Compliance with privacy legislation
Auditing consent flows

▲Active Projects

Link building campaigns
Implementing privacy-friendly marketing solutions
Selecting and maintaining consent management platforms
Integrating cro into product and it processes
Data source integration
Digital data foundation
Onboarding new clients
B2b strategy implementation
Deploying mmm, attribution and anomaly models
Development roadmap of data quality products

Hiring Activity

Decelerating20 roles · 5 in 30d

Department

Marketing

Data

Sales

Finance

Ops

Seniority

Senior

Intern

Mid

Junior

Director

Lead

Manager

Notable leadership hires: Commercial Director, Product Lead

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About LevelUp Group

LevelUp Group is a Netherlands-based holding of six marketing agencies—Netprofiler, ClickValue, Leadscope, Cloud Nine Digital, PI Marketing, and C2B—formed in 2017 through merger and grown organically since. The group serves mid-market and enterprise clients pursuing digital transformation, with specialization in SEO, SEA, conversion optimization, marketing automation, and digital analytics. Operations span digital strategy, data engineering, and performance marketing, underpinned by proprietary data infrastructure and attribution modeling. The organization is structured around growth: client success (revenue targets, lead generation, commercial velocity), employee development (internal career pathways into leadership roles), and product innovation (data quality platforms and privacy-first marketing solutions).

HeadquartersAmsterdam, North Holland

Company Size51–200 employees

Founded2017

Hiring MarketsNetherlands

Frequently Asked Questions

What tech stack does LevelUp Group use for marketing and analytics?

HubSpot, Google Analytics 4, Ahrefs, Google Tag Manager, Tealium, Adobe Experience Cloud, Python, R, SQL, GCP, AWS, and Azure. They also use Screaming Frog, OneTrust, and Channable for technical SEO and consent workflows.

What is LevelUp Group working on in 2024?

Privacy-friendly marketing solutions, consent management platform selection, multi-source data integration, conversion-rate optimization workflows, marketing mix modeling, and product development for data quality assurance.