Brazilian premium chocolate and café retail group with franchised stores
Grupo CRM runs the Kopenhagen, Chocolates Brasil Cacau and Kop Koffee brands through a large Brazilian store network. Hiring is overwhelmingly junior retail sales and accelerating, while job posts focus on average ticket, seasonal campaigns and lease economics. An SAP ECC plus SAP S/4HANA footprint alongside SCORM and Adobe Captivate points to an ERP transition and in-house e-learning for store staff.
Grupo CRM is a privately held Brazilian chocolate manufacturer and retailer headquartered in Extrema, Minas Gerais, with 1,001–5,000 employees. Its portfolio includes Kopenhagen, a fine-chocolate brand known for artisanal products, gift packaging and coffee; Chocolates Brasil Cacau, a younger, more playful chocolate brand; and Kop Koffee, a coffee-and-chocolate concept launched in 2019. The group serves consumers through a network of more than 800 stores across Brazil, operated with a franchise model that includes shopping-mall locations.
Kopenhagen's stack includes SAP ECC and SAP S/4HANA, POS systems, Power BI, SAS and Python, plus SCORM, Adobe Captivate, Adobe Creative Cloud and Canva for training and content, and AutoCAD and SketchUp for store design.
Yes. Hiring is accelerating and concentrated in sales, mostly junior retail positions in Brazil, with smaller openings in operations, HR and logistics.
Grupo CRM, owner of Kopenhagen and Chocolates Brasil Cacau, is headquartered in Extrema, Minas Gerais, Brazil, and operates more than 800 stores nationwide.
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Kopenhagen e Chocolates Brasil Cacau (Grupo CRM)'s technology stack, projects, and hiring signals are inferred from public hiring and company data — career pages, public listings, and company web presence — then clustered and de-duplicated. Figures are estimates that refresh over time. Read our full methodology →
This is not an official vendor or customer list. It is a technology-adoption signal inferred from public data, intended for B2B research.