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ILIA Beauty Tech Stack

Clean beauty brand scaling retail and direct-to-consumer channels

Personal Care Product Manufacturing Laguna Beach, California 11–50 employees Privately Held

ILIA Beauty manufactures skincare-infused makeup products positioned in the clean beauty segment. The company's tech stack is heavily skewed toward commerce (Shopify), analytics (Google Analytics 4, Power BI), and social channels (Instagram, TikTok, YouTube, Pinterest) — a profile consistent with a DTC beauty brand. Hiring velocity is accelerating with 36 roles posted in the last 30 days, concentrated almost entirely in sales (56 of 60 open positions), paired with active projects in retail expansion, store operations, and e-commerce optimization across multiple regions and marketplaces.

Tech Stack 11 technologies

Core StackShopify Power BI Toggl Track Google Analytics 4 PowerPoint Excel Instagram TikTok YouTube Pinterest Meta

What ILIA Beauty Is Building

◆Challenges

Increasing sales
Meeting sales goals
New store openings
Training associates
Stock concerns
Training store teams
Tracking event sales impact
Improving conversion rates
Setting up localized shopify stores
Meeting ebitda targets

▲Active Projects

Event sales impact tracking
Store visit calendar
New store openings
Training retail associates
Store visit scheduling
Training program development
E-commerce roadmap development
Conversion rate optimization roadmap
International shopify store setup
Onboarding amazon fba in the u.s.

Hiring Activity

Accelerating60 roles · 35 in 30d

Department

Sales

56

Marketing

2

Logistics

1

Product

1

Seniority

Mid

54

Manager

3

Director

1

Junior

1

VP

1

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About ILIA Beauty

ILIA Beauty manufactures skincare-powered makeup under a clean beauty certification model, emphasizing cruelty-free, vegan, and gluten-free formulations. The product range spans foundations, mascaras, lipsticks, and tinted lip conditioners. Headquartered in Laguna Beach, California, the company operates as a privately held business with 11–50 employees. Current operational focus includes expanding physical retail presence (new store openings, store visit scheduling), scaling e-commerce across Shopify and Amazon FBA, and building retail staff training infrastructure. Geographic expansion is active in the United States, United Kingdom, Canada, and France.

HeadquartersLaguna Beach, California

Company Size11–50 employees

Hiring MarketsUnited States, United Kingdom, Canada, France

Frequently Asked Questions

What tech stack does ILIA Beauty use?

ILIA Beauty uses Shopify for commerce, Google Analytics 4 and Power BI for analytics, Toggl Track for time tracking, and Instagram, TikTok, YouTube, and Pinterest for social channels.

Where is ILIA Beauty hiring?

ILIA Beauty is actively hiring across the United States, United Kingdom, Canada, and France, reflecting international retail and e-commerce expansion.