Telehealth platform builder and D2C health brand incubator
Homera Health operates a B2B2C model: building the technology and marketing infrastructure for digital health brands, while simultaneously incubating their own direct-to-consumer verticals including a men's health platform. The tech stack (React, Node.js, PostgreSQL, MongoDB, Stripe, GraphQL) is lightweight and suitable for rapid iteration, while the hiring and project mix reveals the real constraint—their engineering and marketing teams are equally sized and both scaling, with 10 of 22 active roles posted in the last 30 days.
Homera Health builds technology and marketing infrastructure for telehealth ventures, operating both as a white-label platform provider and as a direct operator of digital health brands. The company was founded by experienced telehealth entrepreneurs and is currently scaling new verticals, including a men's health offering. The team of 11–50 operates from Cheyenne and hires across the Americas, with particular depth in Brazil, Mexico, and Colombia. Core competencies span platform engineering (React/Node.js/PostgreSQL), video-driven creative production (Premiere Pro, After Effects, CapCut), and paid-channel performance marketing (Meta, TikTok, Instagram, Mixpanel analytics).
Frontend: React. Backend: Node.js + Express. Databases: PostgreSQL, MySQL, MongoDB. Infrastructure: AWS (Lambda, RDS). Payments: Stripe. Analytics: Google Analytics 4, Mixpanel, Looker. Design: Figma.
Building a men's health platform, optimizing paid social and paid media video production, designing conversion-focused landing pages and full-funnel experiences, and managing lifecycle campaigns across social channels (Meta, TikTok, Instagram).
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