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HeyMax Tech Stack

Loyalty platform converting everyday spending into travel rewards

Technology, Information and Internet Singapore 11–50 employees Founded 2023 Privately Held

HeyMax operates a loyalty-and-travel-rewards network connecting consumers to 800+ merchants and 30+ redemption partners. The modern data stack—Python, SQL, BigQuery, dbt, Airbyte, Airflow—combined with active adoption of n8n signals investment in real-time event pipelines and self-serve analytics. Hiring momentum clusters in marketing and data roles, while projects span partner onboarding, growth experiments, and campaign performance analysis, indicating a push to scale both supply-side (merchant partnerships) and demand-side (user acquisition and engagement) in parallel.

Tech Stack 15 technologies

Core StackPython After Effects Cursor BigQuery dbt Airbyte Apache Airflow n8n SQL CapCut Runway Meta TikTok YouTube Claude

What HeyMax Is Building

Challenges

  • Streamlining workflows
  • Implementing internal controls
  • Improving partner engagement
  • Building data platform from scratch
  • Scaling data governance
  • Defining metrics across business units
  • Expanding into new markets
  • Optimizing partner performance
  • Expanding affiliate ecosystem
  • Increasing affiliate revenue

Active Projects

  • Self-serve analytics models
  • Product event pipelines
  • Growth experiments for promotions
  • Modern data stack implementation
  • Brand identity system
  • Creative templates & systems for scale
  • Motion and short-form visual content
  • Partner onboarding and activation
  • Campaign performance analysis
  • Designing exclusive campaigns

Hiring Activity

Accelerating8 roles · 5 in 30d

Department

Marketing
3
Data
2
Finance
2
Engineering
1

Seniority

Lead
2
Manager
2
Mid
2
Senior
2

Notable leadership hires: Creative Lead, Tech Lead

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About HeyMax

HeyMax is a Singapore-based loyalty platform launched in 2023 that lets users earn and redeem points—called Max Miles—across a network of merchants and travel partners. The core mechanics: earn points from everyday spending at partner merchants, redeem directly for flights, hotels, or other rewards programs, with no expiration or fees. The company operates a two-sided marketplace, serving both individual consumers seeking travel value and merchant and travel partners seeking customer acquisition and engagement. At 11–50 employees, HeyMax is building out engineering, data, and go-to-market capabilities, with active expansion into Malaysia and Singapore.

HeadquartersSingapore
Company Size11–50 employees
Founded2023
Hiring MarketsSingapore, Malaysia

Frequently Asked Questions

What tech stack does HeyMax use?

Python, SQL, BigQuery, dbt, Airbyte, and Apache Airflow form the core. The company is actively adopting n8n for workflow automation and uses Claude for AI/NLP tasks. Creative production includes After Effects, CapCut, and Runway for motion and visual content.

What is HeyMax building?

Self-serve analytics models, product event pipelines, a modern data stack implementation, growth experiments, partner onboarding systems, and campaign performance tools. Recent projects include brand identity systems and short-form visual content production for marketing.

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