Personalized skincare platform powered by dermatology algorithm
Haute Custom Beauty manufactures and sells personalized skincare through a proprietary algorithm, targeting consumers who reject one-size-fits-all formulations. The company is actively scaling internationally across Spain, Mexico, and the US, with hiring concentrated in marketing and operations—reflecting the operational friction they're facing: fragmented brand execution across markets, inventory and budget control gaps, and the logistics overhead of a multi-country supply chain. Their project roster (R&D collaboration with Barcelona lab, global marketing strategy, content production optimization) shows a company trying to balance product innovation, geographic expansion, and operational standardization simultaneously.
Haute Custom Beauty was founded in 2012 as a fusion of a three-generation European spa heritage (Barcelona) and Austin-based dermatology research. The company sells personalized skincare solutions direct-to-consumer, positioning around clean ingredients and skin-wellness positioning rather than mass-market alternatives. With 51–200 employees headquartered in Austin, they operate across the US, Spain, and Mexico. The tech footprint is primarily consumer-facing and marketing-ops: Shopify for e-commerce, Adobe Creative Suite and Canva for design, Mindbody for scheduling, and heavy social-media presence (TikTok, Instagram, YouTube Shorts). Current organizational focus is on international expansion, content production at scale, and operational standardization across regions.
Spain, Mexico, and the United States. Current open roles span marketing (3), healthcare (1), operations (1), sales (1), and ops (1).
Shopify (e-commerce), Adobe Creative Suite (Premiere Pro, Illustrator, Photoshop), Figma, Canva, CapCut, InShot, Mindbody (scheduling), and social platforms (TikTok, Instagram, Meta).
International R&D collaboration with their Barcelona lab, global marketing strategy across three markets, short-form content production (Instagram, TikTok, YouTube Shorts), marketing performance optimization, and international logistics coordination.
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