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GSTV Tech Stack

Out-of-home video network reaching gas station audiences at scale

Advertising Services Detroit, MI 51–200 employees Founded 2006 Privately Held

GSTV operates a national video advertising network deployed across tens of thousands of fuel retailers, reaching approximately 1 in 3 American adults monthly. The tech stack reveals a data-driven operation: Snowflake + Domo for analytics, MongoDB + DynamoDB for real-time inventory, AWS Kinesis for streaming, and Salesforce for campaign management. Pain points around retailer retention, network expansion, and Salesforce workflow scaling indicate GSTV is at an inflection point—growing distribution requires tighter integration between supply-side (retailer partnerships) and demand-side (advertiser campaigns) systems.

Tech Stack 17 technologies

Core StackSalesforce Snowflake MongoDB DynamoDB AWS AWS Lambda Python Tableau Domo Kinesis AWS SQS AWS CDK SQL PowerPoint Excel SPSS Microsoft 365

What GSTV Is Building

Challenges

  • Retailer retention
  • Network growth
  • Expanding network supply
  • Non contracted gaps in retailer network
  • Building efficient data pipelines
  • Evolving data platform
  • Covering maternity leave gap
  • Maintaining sales momentum during transition
  • Scaling salesforce for complex workflows
  • Reducing manual friction in workflows

Active Projects

  • Retailer expansion
  • Network growth
  • Retailer retention
  • Promotional content management
  • Offline site activation
  • Enterprise business reviews
  • Collateral content management
  • Sales enablement training
  • Marketing promotional programs

Hiring Activity

Decelerating10 roles · 2 in 30d

Department

Marketing
4
Sales
4
Executive
2
Data
1
Engineering
1

Seniority

Manager
4
Mid
4
Senior
3
VP
1
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About GSTV

GSTV is a video advertising network that places full-motion ads at gas station pumps and convenience store point-of-sale locations. The company sells campaigns to national advertisers and manages relationships with major fuel retailers including 7-Eleven, Circle K, BP, Chevron, and Shell. GSTV's core value proposition is built on purchase-behavior analytics: internal data shows that viewers generate higher spending across retail, services, and consumer goods categories following a fuel transaction. The company is based in Detroit, Michigan, and operates with a 51–200-person team structured around marketing, sales, and data functions.

HeadquartersDetroit, MI
Company Size51–200 employees
Founded2006
Hiring MarketsUnited States

Frequently Asked Questions

What is GSTV's tech stack?

GSTV uses Salesforce for campaign management, Snowflake + Domo for analytics and reporting, MongoDB + DynamoDB for data storage, AWS Kinesis for real-time streaming, and Python + SQL for analytics and pipelines.

Where is GSTV headquartered?

GSTV is headquartered in Detroit, Michigan, and was founded in 2006.

What is GSTV working on?

GSTV is focused on retailer expansion and network growth, including non-contracted retailer recruitment, promotional content management, sales enablement, and improvements to data pipeline efficiency.

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