Multi-brand automotive distribution and services across French Caribbean and Indian Ocean territories
Groupe CITADELLE operates a diversified automotive retail network across five French overseas regions, distributing Toyota, Lexus, Suzuki, Citroën, DS, Fiat, Alfa Romeo, and Jeep alongside aftermarket parts, tire retail, and vehicle rental. The tech stack is heavily Excel-dependent with Sage 1000 ERP and Power BI reporting — typical for a distributed multi-site retail group — while pain points cluster around accounting centralization, cash reconciliation, and margin monitoring, suggesting internal friction between regional autonomy and group-level financial control.
Groupe CITADELLE is a privately held automotive services operator headquartered in Lamentin, Martinique, with subsidiaries across Martinique, Guadeloupe, French Guiana, Réunion, and Mayotte. Founded under its current name in 2001 (tracing roots to 1919), the group operates approximately 15 distinct trading entities covering new and used vehicle sales, repair and maintenance, parts and tire distribution, vehicle rental, and marine equipment sales. The business spans 501–1,000 employees across sales, finance, operations, and support functions, with active hiring focused on mid-level roles in sales and finance.
Multi-site automotive distribution and retail services across French Caribbean and Indian Ocean territories, including new/used vehicle sales, repair, parts distribution, tire retail, and vehicle leasing under brands like Toyota, Lexus, Suzuki, Citroën, DS, Fiat, Alfa Romeo, and Jeep.
Lamentin, Martinique. The group operates subsidiaries across Martinique, Guadeloupe, French Guiana, Réunion, and Mayotte with approximately 501–1,000 employees.
Sage 1000 ERP, Power BI for reporting, Excel for operations, Windows Server, Active Directory, VMware, and AWS Database Migration Service. No recent tech adoptions or replacements are active.
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