Magic Tech Stack

On-demand assistant service for business tasks and executive support

Software Development San Francisco, CA 201–500 employees Founded 2014 Privately Held

Magic operates a virtual assistant marketplace connecting businesses to remote support staff for administrative, marketing, and operational work. The tech stack is almost entirely SaaS tools (Shopify, Figma, Slack, Salesforce, Asana, Notion) with no proprietary infrastructure visible — a pattern typical of labor-arbitrage or task-outsourcing models. Active hiring is concentrated in support and ops roles across offshore locations (Philippines, UAE), and the project list centers on e-commerce optimization, marketing operations consolidation, and CRM/data hygiene — suggesting internal process scaling challenges that may inform the service offering.

Tech Stack 87 technologies

Core StackShopify Figma Adobe Creative Cloud WordPress Canva Salesforce Procore After Effects Adobe Illustrator Slack Adobe Photoshop Adobe InDesign Asana NetSuite Webflow Adobe Constant Contact Gmail Notion Gorgias WeChat Google Chat Google Meet Google Calendar Google Drive Google Search Google Keyword Planner SEMrush Ahrefs Google Tag Manager+56 more

What Magic Is Building

◆Challenges

Low referral participation
Maintaining strong online presence
E-commerce optimization
Fragmented marketing operations
Candidate acquisition
Centralizing marketing operations
Optimizing job postings
Clean data
Maintain clean crm
Data hygiene

▲Active Projects

Referral marketing program to increase participation
Social media content management
Build and customize shopify websites
E-commerce optimization
Brand identity management
Email campaign development
Email newsletter deployment
Document workflows/sops for scheduling, communications, and data management
Ensure information flows from spreadsheets into realnex accurately
Maintain clean crm/database

Hiring Activity

Accelerating5 roles · 1 in 30d

Department

Support

Marketing

Ops

Seniority

Mid

Senior

Junior

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About Magic

Magic provides on-demand virtual assistant services to businesses and executives, handling tasks ranging from Shopify site management and email campaigns to scheduling and CRM maintenance. Founded in 2014 and based in San Francisco, the company operates a distributed team of 201–500 people, with current hiring focused on support roles and operations staff. The business model is grounded in outsourcing and task execution across marketing, e-commerce, and administrative domains. Current operational priorities include strengthening referral acquisition channels, consolidating fragmented marketing workflows, and improving data quality across internal systems.

HeadquartersSan Francisco, CA

Company Size201–500 employees

Founded2014

Hiring MarketsPhilippines, United Arab Emirates

Frequently Asked Questions

What tech stack does Magic use?

Magic uses Shopify, Salesforce, Slack, Asana, Notion, Google Workspace (Gmail, Meet, Calendar, Drive), Adobe Creative Cloud, Figma, and SEMrush for content planning and analytics.

Where does Magic hire remote workers?

Magic is actively hiring support and operations staff in the Philippines and United Arab Emirates, with a focus on mid-level and senior roles.

What is Magic currently working on?

Magic is focused on Shopify site customization and e-commerce optimization, marketing operations consolidation, referral program growth, email campaign management, and CRM/database data hygiene.

How this profile is built

Magic's technology stack, projects, and hiring signals are inferred from public hiring and company data — career pages, public listings, and company web presence — then clustered and de-duplicated. Figures are estimates that refresh over time. Read our full methodology →

This is not an official vendor or customer list. It is a technology-adoption signal inferred from public data, intended for B2B research.