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Pepper Tech Stack

Agentic SEO and content platform for enterprise demand generation

Software Development San Francisco, California 201–500 employees Privately Held
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Pepper runs an SEO and content operations platform built on AWS + React/Node.js, with Salesforce, HubSpot, and Outreach integrated for pipeline attribution. The hiring mix is heavily weighted toward marketing (11 roles) and leadership spans SEO directors and product leads, signaling focus on scaling execution across client portfolios. Active projects show a pivot toward agentic AI for SEO automation and SDR/BDR functions — addressing stated pain points around foundational task automation and B2B pipeline scaling.

Tech Stack 66 technologies

Core StackAWS React Node.js TypeScript Next.js MySQL PostgreSQL Redis Salesforce Google Ads n8n 6sense HubSpot Salesloft ZoomInfo Zapier Python JavaScript Retool Outreach LinkedIn Sales Navigator Google Search Console Google Analytics 4 Ahrefs Screaming Frog Bing SEMrush Apollo Cognism Streamlit+36 more
AdoptingAtlas

What Pepper Is Building

◆Challenges

  • Automation of foundational seo tasks
  • Scaling b2b pipeline
  • Balancing premium talent costs with margin expectations
  • Reducing surprise churn
  • Ensuring compliance with labor laws
  • Building sdr/bdr function
  • Scaling seo execution across client portfolio
  • Launching luxury d2c brand
  • Scaling high-aov luxury product
  • Meeting sales goals

▲Active Projects

  • Agentic ai seo platform
  • Ai-assisted seo execution
  • Sdr/bdr and abm function
  • Category-wise supply pools
  • Forward-looking supply plans
  • Webinar and virtual event engine
  • Performance campaigns
  • Recruitment drives
  • Multi-channel demand gen programs
  • Landing pages and conversion paths

Hiring Activity

Accelerating30 roles · 30 in 30d

Department

Marketing
11
HR
4
Sales
4
Engineering
3
Product
3
Design
2
Ops
2
Customer-Success
1

Seniority

Senior
12
Lead
6
Manager
4
Director
3
Intern
2
Junior
2
Mid
2

Notable leadership hires: Performance Marketing Lead, SEO Director, SEO Lead, Product Lead

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About Pepper

Pepper positions itself as an inbound growth engine for enterprises, handling content strategy, creation, authority-building, and measurement on behalf of customers. The platform integrates SEO tooling (Ahrefs, Screaming Frog, Google Search Console, SEMrush) with sales infrastructure (LinkedIn Sales Navigator, Apollo, Salesloft, ZoomInfo) to connect organic content workflows to revenue attribution. Operations span the US and India. Current priorities include agentic AI for SEO execution, expanding SDR/BDR capabilities, and multi-channel demand generation programs.

HeadquartersSan Francisco, California
Company Size201–500 employees
Hiring MarketsIndia, United States

Frequently Asked Questions

What tech stack does Pepper use?

AWS infrastructure; React and Next.js frontend; Node.js and Python backend; MySQL and PostgreSQL databases; Redis caching. Integrated with Salesforce, HubSpot, Outreach, and SEO tools (Ahrefs, SEMrush, Screaming Frog, Google Search Console).

Where is Pepper hiring?

United States and India. The company is headquartered in San Francisco, California.

How this profile is built

Pepper's technology stack, projects, and hiring signals are inferred from public hiring and company data — career pages, public listings, and company web presence — then clustered and de-duplicated. Figures are estimates that refresh over time. Read our full methodology →

This is not an official vendor or customer list. It is a technology-adoption signal inferred from public data, intended for B2B research.