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Frontify Tech Stack

Brand asset management and design system platform for enterprises

Software Development St.Gallen, St.Gallen 201–500 employees Founded 2013 Privately Held

Frontify operates a DAM and brand-management platform built on PHP, GraphQL, React, and Kubernetes—a mature, polyglot stack reflecting both legacy backend stability and modern frontend iteration. Active projects span media delivery, modular architecture migration, and partner co-selling, while pain points cluster around enterprise retention, test infrastructure reliability, and analytics ROI. The hiring mix leans sales-heavy (11 roles) relative to engineering (9), signaling a growth-stage shift toward land-and-expand across existing customer bases.

Tech Stack 30 technologies

What Frontify Is Building

Challenges

  • Expansion and retention across enterprise accounts
  • Migrating legacy code
  • Renewal churn
  • Optimizing user value of analytics
  • Unstable automated tests
  • Complex test scenarios
  • Bottlenecks in qa processes
  • Expanding partner ecosystem
  • Driving joint revenue
  • Monitoring and observability

Active Projects

  • Media delivery solutions
  • Strategic account planning
  • Brand guidelines product area
  • Migrating legacy code into modular architecture
  • Media processing/transformation
  • Brand management platform
  • Test infrastructure
  • Automated test suite
  • Joint go-to-market initiatives
  • Partner enablement and co-selling

Hiring Activity

Steady35 roles · 10 in 30d

Department

Sales
11
Engineering
9
Marketing
5
Support
3
Finance
2
Design
1
Product
1

Seniority

Senior
18
Junior
4
Director
3
Lead
2
Mid
2
Principal
2
Intern
1

Notable leadership hires: Engineering Lead

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About Frontify

Frontify is a cloud-based brand-management platform that consolidates digital asset management, brand guidelines, and design templates into a shared workspace for teams. The product serves enterprise design, marketing, and brand teams—organizations managing distributed brand standards across multiple internal and external stakeholders. Founded in Switzerland in 2013, the company operates across Switzerland, the UK, and the US, with an active roadmap that includes media processing capabilities, strategic account planning, and partner enablement workflows.

HeadquartersSt.Gallen, St.Gallen
Company Size201–500 employees
Founded2013
Hiring MarketsSwitzerland, United Kingdom, United States

Frequently Asked Questions

What tech stack does Frontify use?

Frontify's core stack includes PHP and Node.js for backend services, GraphQL and REST APIs, React for frontend, MySQL for data, Docker and Kubernetes for orchestration, and AWS infrastructure (ECS, CloudFront). Testing layers use Playwright, Cypress, and Selenium.

What is Frontify working on?

Active projects include media delivery and processing solutions, migrating legacy code into modular architecture, expanding the brand guidelines product area, partner co-selling and enablement, and improving test infrastructure stability and coverage.

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