F

Financeit Tech Stack

Point-of-sale financing platform for home improvement and retail merchants

Financial Services Toronto, Ontario 201–500 employees Founded 2011 Privately Held

Financeit operates a point-of-sale financing platform serving over 10,000 merchants across home improvement, recreational vehicle, and retail verticals in Canada. The hiring mix is heavily sales-focused (23 of 32 open roles), paired with active projects centered on merchant onboarding, training, and reactivation—reflecting a channel-expansion playbook aimed at scaling merchant volume and reducing churn rather than product innovation.

Tech Stack 17 technologies

Core StackSalesforce HubSpot Ruby on Rails PostgreSQL Elasticsearch Redis Figma Looker Tableau Power BI Python Microsoft Office Ember.js Excel PowerPoint Word SQL

What Financeit Is Building

◆Challenges

Increasing sales volume
Reactivating inactive merchants
Merchant loan issues
Reactivating underperforming accounts
Merchant volume expansion
Expanding merchant network
Expanding sales pipeline
Optimising profitability while mitigating risk
Driving sales volume
Ensuring compliance with risk standards

▲Active Projects

Training and coaching sessions
Channel risk management framework
Multi-channel marketing campaigns
Customer and partner success stories
Partner experience improvement with merchant approval, activation, and engagement teams
Partner training and coaching program
Merchant approval, activation, and engagement team collaboration
Partner experience integration
Merchant reactivation program
Merchant onboarding training

Hiring Activity

Steady30 roles · 10 in 30d

Department

Sales

23

Finance

2

Ops

2

Design

1

Engineering

1

Legal

1

Marketing

1

Security

1

Seniority

Manager

11

Junior

7

Mid

7

Director

4

Senior

3

Notable leadership hires: Regional Sales Director, Sales Director

Company intelligence

Find more companies like Financeit by tech stack, pain points and active projects

Get started free

About Financeit

Financeit is a Canadian point-of-sale financing provider founded in 2011, headquartered in Toronto, serving merchants and consumers across home improvement, RV, and retail sectors. The platform enables businesses to offer customers flexible monthly payment plans at the point of purchase. With 201–500 employees, Financeit operates a merchant-channel model, partnering with OEMs, distributors, and industry associations to drive adoption. The company's operational focus centers on merchant acquisition, activation, and retention across a growing network.

HeadquartersToronto, Ontario

Company Size201–500 employees

Founded2011

Hiring MarketsCanada

Frequently Asked Questions

What tech stack does Financeit use?

Salesforce and HubSpot for CRM; Ruby on Rails and Ember.js for core platform; PostgreSQL, Elasticsearch, and Redis for backend services; Looker and Tableau for analytics.