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Etaily Tech Stack

Digital retail platform for Southeast Asian consumer brands

IT Services and IT Consulting The Central 51–200 employees Founded 2020 Privately Held

Etaily operates a digital retail infrastructure layer for consumer brands across Southeast Asia, built on Shopify, NetSuite, and Salesforce. The tech stack reveals a commerce operations focus—they're wiring together order management, warehouse logistics, and payment/shipping integrations while grappling with data accuracy and billing workflows. Hiring velocity is accelerating across marketing and design (6 of 14 roles), signaling a shift toward brand onboarding and product positioning as they scale their platform footprint.

Tech Stack 21 technologies

Core StackCanva Python NetSuite Shopify JavaScript Node.js Adobe Photoshop Adobe Illustrator Adobe Premiere Pro Figma Salesforce ClickUp Shopee Liquid Adobe After Effects Adobe XD Photoshop InDesign Zoho

What Etaily Is Building

Challenges

  • Tight deadlines and budget constraints
  • Zero downtime during transitions
  • Reducing return to origin metrics
  • Data accuracy in vendor portals
  • Shipping release coordination
  • Account aging management
  • Non-payment issues
  • Delayed payments
  • Billing error correction
  • Improving order-to-cash efficiency

Active Projects

  • Traffic strategy optimization
  • Content calendar development
  • Product launch organization
  • Internal warehouse setup
  • Reporting tools implementation
  • Wms and oms optimization
  • Data extraction and preparation pipelines
  • Automating billing and collection workflows
  • Integrating third-party logistics and payment gateways
  • Launch new brands

Hiring Activity

Accelerating15 roles · 15 in 30d

Department

Marketing
4
Design
2
Finance
2
Sales
2
Data
1
Logistics
1
Ops
1
Support
1

Seniority

Mid
5
Intern
4
Junior
2
Manager
2
Senior
1
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About Etaily

Etaily is a digital-native retail platform enabling consumer brands to operate and scale online across Southeast Asia. The company provides infrastructure connecting e-commerce storefronts (Shopify, Shopee), backend operations (NetSuite, order and warehouse management), and fulfillment networks. They're currently focused on optimizing logistics workflows, reducing return-to-origin costs, and improving order-to-cash cycles—pain points that directly inform their active projects around WMS/OMS integration, third-party logistics gateways, and billing automation. Founded in 2020 and based in the United States with active hiring in the Philippines and Malaysia, Etaily serves brands seeking turnkey digitization rather than point solutions.

HeadquartersThe Central
Company Size51–200 employees
Founded2020
Hiring MarketsPhilippines, Malaysia

Frequently Asked Questions

What tech stack does Etaily use?

Shopify, NetSuite, Salesforce, Shopee for core operations; Python and Node.js for backend; Figma, Adobe Creative Suite for design; Canva, ClickUp for collaboration.

Where is Etaily hiring?

Philippines and Malaysia, reflecting their regional focus on Southeast Asian brand operations.

How this profile is built

Etaily's technology stack, projects, and hiring signals are inferred from public hiring and company data — career pages, public listings, and company web presence — then clustered and de-duplicated. Figures are estimates that refresh over time. Read our full methodology →

This is not an official vendor or customer list. It is a technology-adoption signal inferred from public data, intended for B2B research.