CustomerLabs ❤️ 1P Data OPs Tech Stack

First-party data operations platform for performance marketers

Software Development Willington, New Castle 51–200 employees Founded 2013 Privately Held

CustomerLabs builds a no-code first-party data platform for eCommerce and lead-gen teams migrating away from third-party cookies. The stack—React, Django, GCP, AWS, plus deep integrations with Meta Conversions API, Google Ads, and Google Tag Manager—reflects a product purpose-built for ad platform connectivity. Hiring velocity is accelerating across marketing (8 roles), design, and engineering, with active projects spanning CDP functionality, real-time campaign analytics, and SEO execution—suggesting expansion beyond pure signal engineering into broader marketing data operations.

Tech Stack 38 technologies

Core StackJavaScript React Python Django GitHub Copilot Cursor AWS Google Ads Meta Ads Shopify HTML5 CSS Service Workers Meta Instagram LinkedIn YouTube Twitter GCP Claude Google OpenStack Bing Taboola Outbrain Microsoft Office Google Tag Manager Google Analytics 4 HTML/CSS Google Search Console+8 more

What CustomerLabs ❤️ 1P Data OPs Is Building

◆Challenges

Tight deadlines
Moving away from old-school editing approaches
Optimizing lead generation strategies
Refining sales pipeline
Improving lead quality
High-volume marketing data processing
Real-time campaign analytics
Building seo from zero
Improving organic traffic
Scaling seo initiatives

▲Active Projects

Fortnight script tweak
Build seo initiatives from zero to one
Lead qualification and nurturing
Digital marketing analytics platform
Real-time campaign analytics
Marketing data ingestion pipeline
Customer data platform (cdp)
Seo execution end-to-end
Optimize content for aeo
Google tag manager configuration

Hiring Activity

Accelerating20 roles · 15 in 30d

Department

Marketing

Design

Engineering

Sales

Support

Data

Seniority

Mid

Junior

Senior

Lead

Notable leadership hires: Design Lead

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About CustomerLabs ❤️ 1P Data OPs

CustomerLabs helps performance marketers operationalize first-party customer data without engineering overhead. The platform ingests raw customer signals, unifies them, and sends engineered audiences directly into Meta, Google, and other ad platforms via native APIs. The product targets eCommerce brands and lead-generation businesses scaling toward first-party data maturity. Core capabilities include signal collection, customer unification, audience engineering, and conversion tracking integration. Founded in 2013 and based in Delaware with teams across the United States and India, the company operates at 51–200 employees.

HeadquartersWillington, New Castle

Company Size51–200 employees

Founded2013

Hiring MarketsIndia

Frequently Asked Questions

What tech stack does CustomerLabs use?

React, Django, Python, GCP, AWS, Meta Conversions API, Google Ads, Google Tag Manager, Shopify, and Google Analytics 4. Also uses GitHub Copilot and Claude for development.

What is CustomerLabs working on?

Active projects include building a customer data platform (CDP), real-time campaign analytics, marketing data ingestion pipelines, and SEO execution from zero to one. Also developing lead qualification and lead-gen optimization strategies, plus Google Tag Manager configuration.