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The Collecting Group Tech Stack

Online auction platform for collectible cars, watches, and memorabilia

Internet Publishing London 51–200 employees Privately Held

The Collecting Group operates a global auction marketplace with 300,000+ members across 100+ countries, generating over £1 billion in seller proceeds. The tech stack—Salesforce, Snowflake, Airflow, dbt, Python, Looker—indicates a data-driven operation focused on member analytics and marketplace metrics. Hiring remains sales-heavy (41 roles) with minimal new headcount, suggesting the business is optimizing existing channels rather than scaling new ones; pain points center on consignment workflow friction and market expansion, not platform infrastructure.

Tech Stack 12 technologies

What The Collecting Group Is Building

Challenges

  • Disrupting traditional auction process
  • Expanding globally
  • Global expansion
  • Expanding into new markets
  • Streamlining consignment workflows
  • Diagnosing bottlenecks
  • Improving sales effectiveness
  • Fixing content inconsistencies
  • Reducing drop-off
  • Building new business opportunities

Active Projects

  • Participate in collecting cars external events
  • Research values of collectable cars
  • Auction process coordination
  • External event participation
  • High value customer identification
  • Market trend analysis
  • Consignment process management
  • Large-scale employee events
  • Employee engagement initiatives
  • Hr policy rollout

Hiring Activity

Minimal45 roles · 4 in 30d

Department

Sales
41
HR
3
Data
1
Product
1

Seniority

Mid
27
Senior
19
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About The Collecting Group

The Collecting Group runs Collecting Cars and Watch Collecting, twin online auction platforms for enthusiast-grade vehicles, timepieces, number plates, and memorabilia. The business disrupted traditional auction houses by hosting online-first sales with simplified logistics and transparent pricing. With 17,000+ lots sold to date, the company serves a global collector base and earns primary revenue from seller commissions. Operations span eight countries (UK, France, Sweden, Germany, Netherlands, Italy, UAE, Australia), with headquarters in London.

HeadquartersLondon
Company Size51–200 employees
Hiring MarketsFrance, Sweden, Australia, United Kingdom, United Arab Emirates, Germany, Netherlands, Italy

Frequently Asked Questions

What tech stack does The Collecting Group use?

Salesforce for CRM, Snowflake for data warehousing, Apache Airflow and Airbyte for ETL pipelines, dbt for transformation, Python for analytics, and Looker for business intelligence. Hibob and Workable handle HR and recruitment.

How many members does Collecting Cars have?

Over 300,000 members spanning 100+ countries. The platform has processed 17,000+ lots and generated over £1 billion in total seller proceeds.

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