Technology distributor scaling sales ops and ecommerce platform
CMS Distribution is a UK-based tech distributor representing 200+ manufacturers across storage, cybersecurity, and hardware. The stack leans heavily on sales and BI tools (HubSpot, Qlik, Tableau, Power BI, SAP) with minimal engineering investment — one role across engineering and data combined — indicating a business-process-first operation focused on ecommerce enablement and sales dashboard modernization rather than proprietary product development. Active hiring is concentrated in sales (9 roles) and logistics, with managers and mid-level staff, reflecting a scaling sales organization addressing low CRM adoption and process automation gaps.
CMS Distribution has operated as a technology distributor since 1988, connecting hardware and software manufacturers—including storage, flash memory, NAS, SAN, and cybersecurity vendors—with end-customer markets. The company serves as a value-added reseller and channel partner across the UK, Ireland, and North America. Current operational priorities include ecommerce platform expansion, sales process automation, and vendor onboarding standardization. Internal pain points center on CRM adoption friction, data quality, and post-acquisition system integration, with a stated focus on improving ROI and meeting service-level agreements for customers.
CMS Distribution uses SAP (ERP), HubSpot (CRM), Qlik and Tableau (analytics), Power BI (dashboards), Google Analytics, and AWS. No adoption or replacement moves are currently active in the data.
Current projects include ecommerce platform sales initiatives, advanced sales dashboards, business process automation, customer business plan execution, and strategic vendor onboarding standardization.
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CMS Distribution's technology stack, projects, and hiring signals are inferred from public hiring and company data — career pages, public listings, and company web presence — then clustered and de-duplicated. Figures are estimates that refresh over time. Read our full methodology →
This is not an official vendor or customer list. It is a technology-adoption signal inferred from public data, intended for B2B research.