clicks digital GmbH Tech Stack

Performance marketing agency specializing in SEO, paid search, and e-commerce optimization

Technology, Information and Internet Dresden, Saxony 11–50 employees Founded 2007 Public Company

clicks digital is a Dresden-based performance marketing agency built around SEO, paid search (Google Ads, Microsoft Advertising), and e-commerce platform development. The tech stack reflects a services-heavy model: WordPress, Shopware, Magento, and TYPO3 for client sites; Google Analytics, Semrush, Ahrefs for campaign analysis; HubSpot for marketing automation. Active migration from Shopware 5 to 6, combined with stated pain points around tracking consistency and ETL optimization, suggests the agency is tightening its own internal data infrastructure as client work scales.

Tech Stack 42 technologies

Core StackGoogle Ads Google Analytics WordPress Adobe Creative Cloud PHP MySQL JavaScript Jira Magento MariaDB Python HubSpot LinkedIn Ads Docker Vue React Excel Shopware Twig Symfony HTML CSS Composer Git Google Search Console Semrush Ahrefs TYPO3 Adobe Analytics Microsoft Advertising+12 more

ReplacingShopware

What clicks digital GmbH Is Building

◆Challenges

Migrating shopware 5 to 6
Optimizing shopware performance
Optimizing complex etl processes
Improving dev processes
Integrating new tech trends
Scaling tech stack
Inefficient processes
Inconsistent tracking data
Lack of predictive analytics
Content not delivering impact

▲Active Projects

Migration of shopware 5 to 6
Developing shopware plugins
A/b testing
Tracking implementation
Data visualizations and reporting
Marketing automation strategy with hubspot
Campaign setup across sea, display, social
Lead scoring and workflow development in hubspot
Magento and shopware development
E-commerce projects

Hiring Activity

Decelerating30 roles · 5 in 30d

Department

Marketing

Engineering

Data

Seniority

Mid

Senior

Lead

Intern

Manager

Notable leadership hires: SEO Team Lead, PPC Lead, Head of Development, Head of Online Marketing

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About clicks digital GmbH

clicks digital operates as a full-service digital marketing agency with ~40 employees across offices in Dresden, Berlin, Munich, and Cologne. Core services span SEO (organic search), SEA (paid search and display), e-commerce platform builds and optimization, content marketing, social media, email marketing, and conversion rate optimization. The agency manages projects for mid-market clients across retail, consumer electronics, media, and other industries. A Google Premium Partner and member of the German Federal Association for Digital Economy (BVDW), the agency has been active since 2007.

HeadquartersDresden, Saxony

Company Size11–50 employees

Founded2007

Hiring MarketsGermany

Frequently Asked Questions

What tech stack does clicks digital use?

Primary tools: Google Ads, Google Analytics, WordPress, Shopware, Magento, TYPO3, Semrush, Ahrefs, HubSpot. Development stack includes PHP, Symfony, JavaScript, Vue, React, MySQL, MariaDB, Docker, Git, Jira.

What projects is clicks digital working on?

Shopware 5-to-6 platform migration, custom Shopware and Magento plugin development, A/B testing infrastructure, HubSpot marketing automation setup, campaign management (SEA, display, social), lead scoring workflows, and data visualization/reporting systems.