Cetera Financial Group Tech Stack

Financial services network providing wealth management, advisory, and compliance platforms to independent retail advisors

Financial Services San Diego , CA 1,001–5,000 employees Privately Held

cetera.com LinkedIn

Cetera Financial Group operates a multi-brand network of independent retail firms serving financial advisors and institutions. The tech stack reveals a dual investment: Microsoft/Salesforce/Docupace for advisor-facing operations, paired with AWS ML infrastructure (Bedrock, SageMaker, PyTorch, TensorFlow, Claude) and enterprise identity/endpoint-security tooling (Entra, SailPoint, CyberArk, CrowdStrike, Tanium). This mix signals active modernization around client data management and emerging AI capabilities, while compliance and regulatory burden remain operational focuses—reflected in projects around GRC enhancements, SLA compliance, and data accuracy.

Tech Stack 63 technologies

Core StackSalesforce .NET Python SageMaker AWS Lambda PyTorch TensorFlow AWS SentinelOne CrowdStrike RAG Microsoft Office Docupace AWS Bedrock Claude Envestnet Word Excel PowerPoint Teams Outlook Microsoft Entra SailPoint Identity Security Cloud BeyondTrust CyberArk Delinea Tanium Qualys Azure Kinesis+32 more

AdoptingIntune

What Cetera Financial Group Is Building

◆Challenges

Compliance with regulations
Compliance with regulatory laws
Asset growth
Client segmentation and business efficiencies
Improving client service level
Timely service delivery
Expanding book of business
Compliance risk
Advisor retention
Ensuring master data accuracy

▲Active Projects

Revamping tax client processes for sla compliance
Proactive sales campaigns
Value line driver webinars
Scaling tax preparation offering
Grc platform enhancements
Platform management
Integrating tax and wealth management services
Partnering with avantax planning partner fpcs and fsas to identify wealth management opportunities
Publish quarterly research reports
Coordinate disclosures with marketing and compliance

Hiring Activity

Steady180 roles · 80 in 30d

Department

Finance

Sales

Support

Ops

Engineering

Marketing

Data

Legal

Seniority

Mid

Senior

Junior

Manager

Director

Principal

Lead

Notable leadership hires: Head of Data, Chief of Staff

Company intelligence

Find more companies like Cetera Financial Group by tech stack, pain points and active projects

Get started free

About Cetera Financial Group

Cetera Financial Group is a network of independent retail firms operating under multiple FINRA/SIPC-registered subsidiaries, including Cetera Advisors, Cetera Wealth Services, Cetera Investment Services, and Cetera Financial Specialists, plus SEC-registered investment advisers and the affiliated Aretec Group (operating as Cetera Holdings). The company serves financial advisors, financial institutions, and individual investors across the United States and Canada, delivering wealth management services, financial advisory platforms, research and market intelligence, and client-service infrastructure. Operations span compliance, tax and retirement planning, and advisor support across 1,001–5,000 employees headquartered in San Diego, California.

HeadquartersSan Diego , CA

Company Size1,001–5,000 employees

Hiring MarketsUnited States, Canada

Frequently Asked Questions

What tech stack does Cetera Financial Group use?

Salesforce, Docupace, .NET, Python, AWS (Bedrock, Lambda, SageMaker, Kinesis), PyTorch, TensorFlow, Claude, Microsoft Office/Teams/Entra, SailPoint, CyberArk, CrowdStrike, Tanium, and Envestnet. Currently adopting Intune.