applike group Tech Stack

Mobile app monetization and user acquisition across gaming and advertising

Advertising Services Hamburg, HH 201–500 employees Founded 2016 Privately Held

Applike group operates a vertically integrated portfolio spanning rewarded mobile gaming (JustDice, Sunday), programmatic ad delivery (adjoe), and app growth optimization (justtrack). The stack is polyglot and distributed—Java, Kotlin, Swift, React across mobile SDKs; Kafka, Spark, and DynamoDB for real-time data pipelines—reflecting a company managing high-velocity mobile traffic and ad impression volume. Active migration from QuickSight to Tableau signals operational maturity investment, while the hiring mix (10 engineering, 5 HR, 2 data) and concurrent projects around data lake aggregation, ISO certification, and multi-region HR scaling indicate rapid international expansion outpacing internal process maturity.

Tech Stack 49 technologies

Core StackJava Kotlin Swift React TypeScript Go AWS Kafka Apache Spark MySQL Python DynamoDB Terraform Docker Kubernetes Confluence PyTorch TensorFlow Athena SQL AWS SQS AWS SNS Kinesis Scylla AWS ECS Android SDK iOS SDK macOS Windows Jamf+17 more

AdoptingTableau

ReplacingAmazon QuickSight

What applike group Is Building

◆Challenges

Designing scalable operating systems
Zero touch it operations
Inter-team communication improvement
Scaling hr processes for new regions
Scaling adtech platform
Implementing global hr systems
Rapid scaling and international growth
Migrating reporting suite to tableau
Iso certification
Performance optimization of ios sdks

▲Active Projects

Data lake aggregation pipeline
Hr setup for new regions
Iso certification
Annual hr cycle oversight
Scaling organizational structures
Market entry strategies
New product pivots and features
Mobile sdks architecture
Zero touch it journey
Native ios sdk development

Hiring Activity

Decelerating25 roles · 4 in 30d

Department

Engineering

Data

Ops

Sales

Product

Seniority

Senior

Intern

Mid

Manager

Notable leadership hires: Tech Lead

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About applike group

Applike group is a Hamburg-based company builder in mobile apps and adtech, founded in 2016. The holding structure includes four operating subsidiaries: JustDice (rewarded gaming), adjoe (programmatic advertising and user acquisition), Sunday (casual game publishing), and justtrack (mobile app analytics and growth automation). The company serves mobile app publishers and game developers seeking monetization and user acquisition solutions. Central teams provide infrastructure support across talent, finance, legal, and operations. The organization is distributed across Germany, China, and the United States, with 201–500 employees across all entities.

HeadquartersHamburg, HH

Company Size201–500 employees

Founded2016

Hiring MarketsGermany, China, United States

Frequently Asked Questions

What tech stack does applike group use?

Java, Kotlin, Swift, React, TypeScript, and Go for application code; AWS (SQS, SNS, Kinesis), Kafka, Spark, and DynamoDB for data pipelines; MySQL and Scylla for databases; Kubernetes and Terraform for infrastructure; PyTorch and TensorFlow for ML.

What is applike group working on?

Data lake aggregation pipelines, mobile SDK architecture improvements, ISO certification, market expansion into new regions, HR scaling for international growth, and feature development across their gaming and adtech products.