B2B SaaS platform company with VoIP and software discovery products
Appitsimple Infotek operates two mature B2B SaaS products—SoftwareSuggest (a software discovery and comparison platform) and CallHippo (a cloud-based VoIP service)—while running an internal sales development operation. The hiring mix reveals a sales-first organization: 16 of 26 active roles are in sales, with active projects focused on SDR program scaling, CRM automation, and outbound motion design. The tech stack (React, Node.js, MongoDB, Salesforce, HubSpot) is standard mid-market SaaS; recent adoption of LLM tooling (ChatGPT, OpenAI API, Claude, Gemini) suggests product exploration around AI-assisted workflows.
Appitsimple Infotek is a product-based IT company founded in 2013 and headquartered in Ahmedabad, India. The company operates two primary products: SoftwareSuggest, a B2B software discovery platform that catalogs over 1,600 software categories and 300+ service categories with vendor comparisons and customer reviews; and CallHippo, a cloud-based VoIP provider enabling businesses to establish call centers in under 3 minutes with local phone numbers across 50+ countries. The company employs 51–200 people and is actively hiring across sales, marketing, and engineering roles, primarily in India. Internal operations center on sales-led growth, with documented focus on SDR scaling, pipeline management, and enterprise customer acquisition.
Frontend: React, Vue, Angular. Backend: Node.js, Express.js, MongoDB, MySQL. CRM/sales: Salesforce, HubSpot, Zoho CRM. Analytics: Power BI, Tableau. AI/LLMs: ChatGPT, OpenAI API, Claude, Gemini. Source: disclosed tech_using list.
CallHippo is Appitsimple's VoIP product: a cloud-based calling platform that provisions local phone numbers from 50+ countries, deployable in under 3 minutes. Replaces traditional desk phones with soft-phone architecture, targeting startups and small businesses seeking rapid call-center setup.
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