Analytic Partners Tech Stack

Marketing analytics platform for attribution, budget optimization, and ROI measurement

Advertising Services Miami, Florida 501–1,000 employees Founded 2000 Privately Held

Analytic Partners operates GPS-Enterprise, a commercial analytics platform built on a mature stack of statistical and BI tools (SAS, R, SPSS, Tableau, Power BI) paired with enterprise infrastructure (Salesforce, NetSuite, AWS). The hiring composition is heavily skewed toward marketing (41 roles) versus engineering (2 roles), reflecting a consulting-and-delivery-driven business model where domain expertise in marketing mix modeling and attribution outweighs platform engineering velocity.

Tech Stack 24 technologies

Core StackNetSuite Python Salesforce Power BI Tableau Selenium Playwright Jira SAS AWS Microsoft Exchange Active Directory PowerPoint Excel Microsoft Office SQL Spotfire R SPSS Google Search LinkedIn Microsoft 365 Lansweeper Azure

What Analytic Partners Is Building

◆Challenges

Efficient data collection
Optimizing marketing budgets
Optimising marketing spend
Account profitability
Practical marketing analytics problems
Marketing impact measurement
Improving roi
Improving marketing performance
Adopting technology
Understanding target audience

▲Active Projects

Marketing mix modeling
Multi-touch attribution
Process and product issue resolution
Product enhancements
Next-generation analytic solutions
Customer segmentation analysis
Commercial/marketing mix models
Global employee engagement survey process
Revolutionary new products
Build cutting edge statistical/econometric models

Hiring Activity

Decelerating60 roles · 15 in 30d

Department

Marketing

Product

Data

Finance

Engineering

Legal

Sales

Seniority

Senior

Junior

Mid

Director

Intern

Manager

Staff

Company intelligence

Find more companies like Analytic Partners by tech stack, pain points and active projects

Get started free

About Analytic Partners

Analytic Partners is a commercial analytics firm founded in 2000 and headquartered in Miami, serving mid-market and enterprise marketing teams. The core product, GPS-Enterprise, addresses marketing measurement, budget allocation, and ROI attribution through a combination of statistical modeling (marketing mix modeling, multi-touch attribution, customer segmentation) and BI dashboards (Tableau, Power BI). The company operates globally with offices across the U.S., Europe, Asia-Pacific, and Latin America. Internally, Analytic Partners supports these deliverables with a mix of statistical packages (SAS, R, SPSS) and web automation (Selenium, Playwright), alongside standard enterprise tooling (NetSuite, Salesforce).

HeadquartersMiami, Florida

Company Size501–1,000 employees

Founded2000

Hiring MarketsUnited States, Ireland, Australia, United Kingdom, Germany, Poland, China, Singapore

Frequently Asked Questions

What is Analytic Partners' main product?

GPS-Enterprise, a commercial analytics platform focused on marketing mix modeling, multi-touch attribution, customer segmentation, and ROI measurement for marketing budget optimization.

Where is Analytic Partners headquartered?

Miami, Florida. The company also maintains offices globally across the United States, Ireland, Australia, United Kingdom, Germany, Poland, China, Singapore, and Mexico.

What tech stack does Analytic Partners use?

Statistical tools (SAS, R, SPSS), BI platforms (Tableau, Power BI), enterprise apps (Salesforce, NetSuite), cloud infrastructure (AWS), and automation tools (Selenium, Playwright).