Performance marketing agency using audience data for customer acquisition and retail growth
Amsive is a full-service performance marketing agency centered on audience data analysis and multi-channel activation. The hiring mix is heavily skewed toward manufacturing and marketing roles (42 of 51 open positions), with mid-level talent dominating—suggesting operational scaling around campaign execution and production rather than product innovation. Active projects cluster around retail-specific outcomes (in-store traffic, same-store sales, expansion support) and omnichannel integration, while pain points reveal friction in measurement (incrementality scaling, attribution tracking) and client expectations (scope creep, campaign performance accountability).
Notable leadership hires: Account Director
Amsive delivers performance marketing services across digital and direct channels—search, SEO, paid media, email, social, web development, and direct mail. The agency operates a proprietary audience analysis framework called Audience Science to segment prospects, activate campaigns, test messaging, and measure outcomes. Clients are primarily retail and consumer-focused businesses seeking to grow customer acquisition and same-store performance. The company employs 501–1,000 people across strategy, creative, direct, and digital teams, headquartered in New York.
Amsive offers SEO, paid search, email, managed social, direct mail, digital media buying, and web development. The agency also focuses on omnichannel strategy integration to drive retail traffic and same-store sales outcomes.
The agency uses Looker Studio, Looker, Power BI, and Tableau for data visualization and dashboarding. Google Analytics and Google Tag Manager handle campaign tracking; Datorama and The Trade Desk support media measurement.
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