Medical association operating publishing, education, and advocacy platforms for physicians
The AMA is a 1,000+ person nonprofit operating multiple revenue lines: membership services, medical education content (FREIDA, JAMA Network), and policy advocacy. The tech stack reflects a hybrid operational model—Salesforce, Oracle EPM, and Concur for core finance and CRM, paired with Databricks and cloud data lakes for analytics. Active hiring spans healthcare operations, marketing, and engineering with accelerating velocity, while projects focus on customer success playbooks, marketing automation, and revenue-driving sales solutions—suggesting a shift toward more operationally mature, data-informed membership and publishing strategies.
Notable leadership hires: Organizational Development Director, Key Account Director, Policy Development Director
Founded in 1847, the American Medical Association serves physicians, residents, and medical students through membership, publishing, education, and policy advocacy. The organization operates JAMA Network (peer-reviewed medical journals), FREIDA (medical education and residency guidance), and membership programs, supported by a business model combining subscription revenue, publishing fees, and philanthropic funding. Based in Chicago with 1,001–5,000 employees, the AMA operates nationally across the United States.
The AMA uses Salesforce for CRM, Oracle EPM and Hyperion for financial planning, Concur for expense management, Databricks and AWS for data analytics, and Google Analytics for digital metrics. Recently adopted Blackline for accounting automation and Ironclad for contract management.
Current projects include integrated marketing strategy, FREIDA content development, A/B testing campaigns, customer success playbooks, automation of customer engagement, and JAMA Network workflow optimization—reflecting efforts to scale membership adoption and publishing operations.
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