adlicious Tech Stack

Digital advertising agency expanding into TV with programmatic and creative services

Advertising Services Hamburg, Hamburg 51–200 employees Founded 2013 Privately Held

Adlicious operates as a full-stack advertising agency built around three pillars: programmatic media buying (DSP, DMP, real-time bidding), in-house creative production (design, video, motion), and strategy consulting. The hiring mix—heavy on marketing and sales roles, with a media director and sales director in leadership—reflects active expansion into TV advertising and geographic growth across Benelux, UK, and Nordics. Projects and pain points show they're scaling creative production and integrating AI tooling (Midjourney, DALL-E, Runway) to handle increased campaign complexity.

Tech Stack 24 technologies

Core StackAfter Effects Adobe Premiere Pro Adobe Illustrator JavaScript Figma Adobe Creative Cloud Google Ads AWS LinkedIn Excel PowerPoint Photoshop InDesign Google Web Designer HTML5 CSS Midjourney DALL-E Runway Google Marketing Platform Meta TikTok Looker Studio YouTube

What adlicious Is Building

◆Challenges

Expanding agency business internationally
Integrating tv into digital media portfolio
Optimizing tv campaign kpis
Expanding into tv advertising
Serving existing customers in tv advertising
Scalability of creative production
Efficiency of design workflows
Integration of ai tools
Cross-selling opportunities
Optimizing internal processes

▲Active Projects

Training program organization
National tv campaign planning
Tv integration into digital media portfolio
Expanding agency business in benelux, uk & nordics
Realizing tv campaigns for new customers
Serving existing customers with tv campaigns
Hr process development and implementation
Company-wide sustainability certifications
Ai-supported advertising concepts
Video ad motion design

Hiring Activity

Accelerating20 roles · 10 in 30d

Department

Marketing

Sales

Design

Engineering

Seniority

Manager

Senior

Director

Junior

Intern

Mid

Lead

Notable leadership hires: Media Director, Sales Director

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About adlicious

Adlicious is a Hamburg-based advertising agency founded in 2013, now operating with over 90 employees across media, creative, and technology teams. They serve brands and agencies with end-to-end campaign services: media planning and programmatic buying to reach audiences, proprietary ad technology for optimization, and professional creative production ranging from display banners to video content. The platform covers the full marketing funnel from awareness through conversion. Current operational focus spans digital-first campaigns plus a strategic pivot toward television advertising integration, with expansion into new geographic markets.

HeadquartersHamburg, Hamburg

Company Size51–200 employees

Founded2013

Hiring MarketsGermany, South Africa

Frequently Asked Questions

What is adlicious's tech stack?

Adlicious uses Google Marketing Platform, Google Ads, Meta, TikTok, and AWS for core operations. Creative production relies on Adobe Creative Cloud (Photoshop, Illustrator, Premiere Pro, After Effects), Figma, and emerging AI tools: Midjourney, DALL-E, and Runway. Reporting uses Looker Studio.

Where is adlicious located?

Adlicious is headquartered in Hamburg, Germany. The company is expanding hiring into South Africa and geographic agency presence into Benelux, UK, and Nordic regions.