Make-A-Wish America Tech Stack

National nonprofit operating wish-granting programs across all U.S. communities and 50 countries

Non-profit Organizations Phoenix, Arizona 1,001–5,000 employees Founded 1980 Nonprofit

Make-A-Wish America operates a distributed nonprofit network granting wishes to children with critical illnesses across the U.S. and internationally. The tech stack (Salesforce, NetSuite, Workfront) reflects operational maturity typical of large nonprofits managing donor relations, financial planning, and program delivery at scale. Current hiring velocity is accelerating across marketing, executive, and operations roles—signaling a push to strengthen national strategy, revenue generation, and chapter coordination while addressing reported gaps in talent retention and volunteer engagement.

Tech Stack 20 technologies

Core StackIntune Azure AD Active Directory Salesforce NetSuite Canva Windows macOS SharePoint Veritas Backup Exec Outlook Web App Excel Microsoft Office Lightning Web Components Visualforce Aura Components PowerPoint SQL Workfront

What Make-A-Wish America Is Building

◆Challenges

Attracting and retaining top talent
Accurate, timely, consistent reporting
Improving volunteer engagement
Acquiring new corporate partners
Meeting revenue targets
7-figure revenue goal
Identifying new business opportunities
Strengthening culture adoption
Improving scalability
Managing cost

▲Active Projects

Enterprise strategic planning
People initiatives across national chapters
National marketing campaigns
Volunteer portal training curriculum
Corrective action & watchlist chapters
Develop long-term celebrity engagement strategy
Build and manage celebrity fundraising portfolio
Office expansions and relocation
Culture promotion strategies across national office and chapters
National partnership proposals

Hiring Activity

Accelerating20 roles · 10 in 30d

Department

Marketing

Executive

Ops

Sales

Support

Data

Design

Engineering

Seniority

Senior

Manager

Lead

Director

Junior

C-Level

Mid

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About Make-A-Wish America

Make-A-Wish America is the world's leading children's wish-granting organization, headquartered in Phoenix, Arizona, with operations spanning every U.S. community and 50 countries. The organization has granted more than 500,000 wishes since its founding in 1980. The nonprofit operates through a network of national and chapter-level teams, supported by volunteers, donors, and corporate partners. Core functions include wish granting, volunteer coordination, donor relationship management, corporate fundraising, and chapter operations. The organization employs 1,001–5,000 people and runs integrated fundraising, marketing, and program-delivery operations.

HeadquartersPhoenix, Arizona

Company Size1,001–5,000 employees

Founded1980

Hiring MarketsUnited States

Frequently Asked Questions

What tech stack does Make-A-Wish America use?

Primary systems include Salesforce (donor/constituent management), NetSuite (financial management), Workfront (project management), and Microsoft enterprise tools (Windows, Azure AD, SharePoint). Also uses Veritas Backup Exec for data protection and Canva for design.

What are Make-A-Wish's main operational challenges?

Reported priorities include attracting and retaining talent, improving volunteer engagement, acquiring corporate partners, meeting revenue targets, and strengthening culture adoption across national chapters. Also managing scalability and reporting consistency.