Wet'n Wild Brazil Tech Stack

Water park operator in São Paulo scaling group sales and operational efficiency

Travel Arrangements Itupeva, São Paulo 501–1,000 employees Founded 1998 Privately Held

Wet'n Wild Brazil operates a 25+ year-old water park in Itupeva with 25+ attractions and a closed-loop water recycling system serving 300+ sunny days annually. The hiring mix is junior-heavy (50% of 64 active roles) concentrated in sales, ops, and finance—reflecting a push to systematize group bookings, peak-season workflows, and revenue per ticket rather than organic walk-up growth. Tech stack is standard Microsoft/Adobe plus Salesforce, HubSpot, and Google/Meta advertising, with no emerging adoption signals—operational maturity, not technical innovation, is the priority.

Tech Stack 23 technologies

Core StackCanva Figma Google Analytics Meta Ads Google Ads Adobe Illustrator Salesforce HubSpot Oracle WhatsApp Business API Excel PowerPoint Word Microsoft Office WhatsApp RD Station Adobe ERP TikTok Ads Photoshop Instagram YouTube eSocial

What Wet'n Wild Brazil Is Building

◆Challenges

Improvement opportunities
Increasing group sales conversion
Optimizing call center operations
Improving customer satisfaction
Meeting sales targets
Expanding client portfolio
Increasing revenue
Financial reporting accuracy
Controlling costs and margins
Increasing ticket average

▲Active Projects

Create and standardize menus for social and corporate events
Develop strategies to increase ticket average and profitability
Structure production and service flows for peak demand

Hiring Activity

Accelerating65 roles · 30 in 30d

Department

Sales

Ops

Finance

Marketing

Food

Support

Construction

Seniority

Junior

Mid

Senior

Manager

Notable leadership hires: Assistant Director

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About Wet'n Wild Brazil

Wet'n Wild Brazil is a water park located in Itupeva, São Paulo, built in 1998. The facility operates 25+ rides across family, moderate, and extreme categories, using a reverse-osmosis water recycling system that filters and reuses water across seven million liters. The park is open year-round and supports families, corporate groups, and adventure seekers. Infrastructure includes food service, restrooms, changing areas, childcare facilities, rest zones, and parking. The Meteor slide—the world's highest tubular water slide—is a signature attraction. Revenue is driven by gate admissions, group bookings, and corporate events.

HeadquartersItupeva, São Paulo

Company Size501–1,000 employees

Founded1998

Hiring MarketsBrazil

Frequently Asked Questions

What is Wet'n Wild Brazil's main revenue model?

Gate admissions and group/corporate event bookings. Active projects focus on increasing ticket average and group sales conversion; pain points center on expanding client portfolio and meeting sales targets.

Where is Wet'n Wild Brazil headquartered?

Itupeva, São Paulo, Brazil. The location receives approximately 300 days of sunshine annually, supporting year-round operation.

What CRM and marketing tools does Wet'n Wild Brazil use?

Salesforce, HubSpot, RD Station, Google Analytics, Meta Ads, Google Ads, and TikTok Ads. The stack reflects digital marketing and sales pipeline management across group and direct channels.