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Coolr Tech Stack

Social media and influencer marketing agency scaling operations and strategy

Marketing Services London, England 51–200 employees Founded 2016 Privately Held

Coolr is a London-based social and influencer marketing agency (51–200 employees) actively scaling its strategy and operations functions. Hiring velocity is accelerating across marketing, sales, and leadership roles — with notable openings for Account Director, Strategy Director, and Growth Director — alongside simultaneous project focus on internal frameworks (The Coolr Way), automation (insight reporting), and new business development. The pain-point pattern (scaling strategy, scaling influencer offering, reactive insight capability) suggests the agency is transitioning from execution-driven to systems-driven work.

Tech Stack 12 technologies

Core StackSlack Twitter YouTube JetBrains TikTok Instagram Meta X Microsoft Office Excel Word PowerPoint

What Coolr Is Building

Challenges

  • Scaling marketing operations
  • Acquiring new clients
  • Upselling to existing clients
  • Scaling community engagement
  • Rapid agency growth
  • Scaling influencer offering
  • Scaling social strategy across clients
  • Scaling strategy function
  • Insight reporting capability
  • Reactive to insight shift

Active Projects

  • Paid social campaigns
  • Website content updates
  • Seo optimization
  • Crm lead nurturing
  • Social strategy for key clients
  • The coolr way framework development
  • New business strategy development
  • Insight reporting automation
  • Outbound growth strategy
  • High-impact events

Hiring Activity

Accelerating20 roles · 10 in 30d

Department

Marketing
11
Sales
6
Ops
1
Strategy
1

Seniority

Mid
6
Senior
6
Director
4
Manager
3

Notable leadership hires: Account Director, Strategy Director, Growth Director

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About Coolr

Coolr operates as a full-service social media and influencer marketing agency, serving mid-market and enterprise clients across brand strategy, paid social campaigns, content, and influencer partnerships. The agency spans offices in London and New York, with active operations in both the UK and US labor markets. Core deliverables include paid social campaign management, social strategy design, content production, SEO, CRM-led lead nurturing, and community engagement. Recent project portfolio emphasizes internal capability-building (framework development, reporting automation, strategy function scaling) alongside client-facing growth initiatives (new business strategy, high-impact events).

HeadquartersLondon, England
Company Size51–200 employees
Founded2016
Hiring MarketsUnited Kingdom, United States

Frequently Asked Questions

What does Coolr's tech stack include?

Primary tools are Twitter, YouTube, Instagram, TikTok, Meta, and X for platform work; JetBrains and Microsoft Office (Excel, Word, PowerPoint) for operations; Slack for internal communication.

What is Coolr working on right now?

Paid social campaigns and client social strategy remain core; concurrent internal projects include The Coolr Way framework development, insight reporting automation, outbound growth strategy, and high-impact event execution.

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