B2B luxury goods marketplace with 170+ Japanese retail locations
Valuence Group operates a two-sided model: acquiring pre-owned luxury items (watches, bags, jewelry, precious metals, art) through nearly 170 retail stores across Japan and internationally, then wholesaling inventory to corporate partners via an in-house online auction. The hiring mix is marketing-heavy with director and strategy-level roles, while active projects cluster tightly around customer acquisition, membership programs, and organic traffic growth—suggesting Valuence is shifting from transaction volume toward repeat-customer LTV and subscription-style engagement models.
Notable leadership hires: Marketing Strategy Director, Creative Director
Valuence Group is a public company headquartered in Tokyo that specializes in the secondary luxury goods market. The business purchases pre-owned items directly from consumers through owned retail stores, then sells curated inventory to B2B partners (retailers, dealers, resellers) via Star Buyers Auction, a proprietary online platform. The company also operates branded retail experiences like the Allu reuse platform. Valuence operates across Japan and internationally, serving both consumer acquisition and B2B wholesale channels. Recent strategic focus includes membership program design, customer lifetime value optimization, and cross-service integration to drive repeat engagement.
Valuence acquires pre-owned luxury goods (watches, bags, jewelry, precious metals, art, antiques) from consumers through ~170 retail stores in Japan and overseas, then sells to corporate partners via Star Buyers Auction, a B2B-only online platform.
Active projects include SEO strategy for the Allu reuse site, launching a Valuence Club membership program, digital marketing for customer acquisition, CRM-based LTV optimization, and VIP event execution.
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