Luxury fashion house scaling digital operations and supply chain
CELINE is a Paris-based luxury brand under LVMH, built on heritage craftsmanship across ready-to-wear, leather goods, and fragrances. The company is undergoing significant operational digitalization—adopting SAP S/4HANA, Power BI, and Anaplan—while managing acute inventory and in-store sales challenges. Heavy hiring in sales and operations roles (141 posts in 30 days, mostly internship/mid-level) reflects simultaneous store expansion and internal tool modernization.
Notable leadership hires: Supply Chain Director, Merchandising Director, Regional Director, Store Director, Team Lead
CELINE designs and sells luxury apparel, leather goods, accessories, fragrances, and beauty products under the creative direction of Michael Rider. Founded in Paris in 1945 by Céline Vipiana, the house operates from its headquarters at rue Vivienne in central Paris, with ateliers and retail presence across multiple continents. The company employs 1,001–5,000 people and is currently scaling store operations (new locations in Oakridge and others), developing new product lines (small leather goods collection), and building internal capabilities around forecasting, product performance tracking, and influencer partnerships.
Core systems: SAP, Salesforce (including Commerce Cloud and Marketing Cloud), Power BI, Anaplan, ServiceNow, and PLM. Design tools: Adobe Suite (Illustrator, Photoshop, InDesign). Social and content: Instagram, YouTube, TikTok, WeChat, Weibo. Currently adopting SAP S/4HANA and Terraform.
Store digitalization, new store openings (Oakridge), small leather goods collection development, forecasting tool development, influencer program expansion, product performance analysis, and standardized staffing model implementation.
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