Beauty and wellness marketplace connecting salons and customers across Europe
Treatwell operates a two-sided marketplace for beauty and wellness bookings across 13 European countries, with a core salon-management software layer. The hiring footprint—62 open sales roles against 1 engineering hire—reveals a sales-and-expansion-driven organization prioritizing partner acquisition and regional market penetration over product development. Active projects cluster around field sales execution (salon visits, outbound in Milan, venue base expansion) and paid media optimization, indicating a growth phase focused on converting salons into paying partners rather than shipping features.
Notable leadership hires: Field Sales Lead
Treatwell is Europe's largest beauty and wellness booking platform, connecting millions of customers with independent salons and beauty professionals across 13 countries including the UK, Germany, Spain, Italy, Netherlands, and Greece. The company operates a hybrid marketplace: customers book treatments via mobile and web; salons use Treatwell's management software to handle scheduling, inventory, and payments. Revenue comes from salon subscriptions and transaction fees. With 501–1,000 employees and public company status, Treatwell maintains significant operational scale across multiple European markets, supported by a tech stack spanning AWS, Kubernetes, Salesforce CRM, and analytics platforms (Looker, Power BI, Anaplan).
Treatwell connects customers and salons across 13 countries: UK, Germany, Italy, Spain, Netherlands, Greece, Belgium, Lithuania, France, Switzerland, Portugal, Latvia, and Ireland, with active hiring across most of these regions.
Core infrastructure: AWS, Kubernetes, GitLab CI/CD, Terraform. Analytics: Looker, Power BI, Anaplan. CRM: Salesforce. Marketing/ads: Google Ads, Meta Ads, TikTok Ads. Mobile: iOS and iPad. Internal tools: Slack, Navan.
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