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TOUS Jewelry Tech Stack

Global luxury jewelry retailer scaling commerce and inventory operations

Retail Luxury Goods and Jewelry Manresa, Barcelona 1,001–5,000 employees Founded 1920 Privately Held

TOUS is a 100+ year-old Spanish jewelry brand with 700+ stores across 50+ countries, now optimizing its supply chain and demand forecasting. The tech stack is traditional enterprise—SAP, Salesforce, Excel—paired with modern marketing channels (Meta, Google, TikTok Ads), suggesting a company modernizing customer acquisition while wrestling with inventory allocation and sales prediction accuracy across fragmented store networks.

Tech Stack 12 technologies

Core StackSAP Salesforce Google Analytics Meta Ads Google Ads Yammer Excel Salesforce Marketing Cloud HTML SQL TikTok Ads Google Analytics 4

What TOUS Jewelry Is Building

◆Challenges

Improving sales forecasting accuracy
Inventory optimization across stores
Monitoring postventa kpis
Resolving customer complaints
Ensuring repair process efficiency
Optimizing inventory allocation
Enhancing data reliability
Market trend analysis
Maximizing customer lifetime value
Enhancing loyalty program

▲Active Projects

Seasonal briefing
Competitive benchmarking
Supply assortment optimization
Global sales budgeting and forecasting
Predictive demand analysis
Strategic store and product clustering
Implement promotional campaigns by market
Present collections to commercial teams
Pricing architecture
Product assortment planning

Hiring Activity

Accelerating10 roles · 6 in 30d

Department

Marketing

3

Product

3

Sales

3

HR

1

Retail

1

Support

1

Seniority

Mid

5

Senior

5

Intern

1

Junior

1

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About TOUS Jewelry

TOUS designs and sells fine jewelry and accessories through a global retail footprint spanning over 700 locations. The company operates as a privately held luxury brand with roughly 4,000 employees, headquartered in Barcelona and founded in 1920. Current project focus spans supply chain optimization (inventory allocation, demand forecasting, assortment planning) and commercial operations (promotional campaigns, pricing architecture, store clustering by region). Pain points center on forecast accuracy, inventory synchronization across stores, and customer retention through loyalty programs.

HeadquartersManresa, Barcelona

Company Size1,001–5,000 employees

Founded1920

Hiring MarketsSpain, Mexico, Canada

Frequently Asked Questions

What is TOUS jewelry tech stack?

TOUS uses SAP for operations, Salesforce for CRM and Salesforce Marketing Cloud for campaigns, paired with Google Analytics, Google Ads, Meta Ads, and TikTok Ads for digital marketing. Excel and SQL support analysis workflows.

Where is TOUS jewelry headquartered?

TOUS is headquartered in Manresa, Barcelona, Spain. The company was founded in 1920 and operates as a privately held luxury goods retailer.

Is TOUS hiring product and marketing roles?

Yes. TOUS has 3 open product roles and 3 marketing roles across Spain, Mexico, and Canada, with a mix of mid-level and senior hires currently accelerating.