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TOD'S Group Tech Stack

Luxury goods manufacturer scaling sales operations and customer analytics

Retail Luxury Goods and Jewelry Sant'Elpidio a Mare, Marche 1,001–5,000 employees Public Company

TOD'S Group manufactures and distributes luxury footwear, leather goods, and apparel across four proprietary brands. The tech stack—SAP, Salesforce, HubSpot, MicroStrategy, Qlik, Tableau, and GCP data tools—reflects a business in transition from traditional ERP-driven retail toward data-driven customer engagement. Active hiring is concentrated in sales (60% of open roles) paired with targeted analytics and marketing additions, while projects focus on CRM development, audience segmentation, and real-time data pipelines—signaling a push to combat rising sales turnover and fragmented customer databases.

Tech Stack 39 technologies

Core StackSAP Google Analytics Tableau Power BI Salesforce HubSpot BigQuery Looker Python Apache Spark Google Ads Excel Word PowerPoint Microsoft Office Algolia SQL MicroStrategy Qlik Sense GCP Dataflow Dataproc Cloud Data Fusion Google Data Studio NoSQL REST API Google Analytics 4 Google Tag Manager Looker Studio Google Search Console+9 more

What TOD'S Group Is Building

◆Challenges

Increasing sales turnover
Inventory discrepancies
Sell-through analysis
Optimizing communication campaigns
Strengthening customer loyalty
Stock management
Customer database development
Conversion rate improvement
Tracking anomaly detection
Optimizing client segmentation

▲Active Projects

Crm database development
Sales turnover increase initiative
Trade marketing events coordination
Sales campaign support
Wholesale list management
Tvm application development
Advanced media campaign analysis
Audience segmentation
Predictive segmentation models
Batch and real-time data pipelines

Hiring Activity

Accelerating40 roles · 20 in 30d

Department

Sales

24

Marketing

5

Design

4

Data

2

Ops

2

HR

1

Manufacturing

1

Support

1

Seniority

Mid

15

Junior

12

Intern

7

Manager

3

Senior

3

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About TOD'S Group

TOD'S Group operates four luxury brands—TOD'S, ROGER VIVIER, HOGAN, and FAY—with design, production, and distribution across Europe, Asia, and globally. The company employs 1,001–5,000 people across Italy (headquarters in Sant'Elpidio a Mare, Marche) and expansion markets including Spain, Netherlands, UK, France, Belgium, Germany, China, and Japan. Current operational challenges center on sales team retention, inventory accuracy, and customer loyalty—areas reflected in both hiring velocity and active project work on CRM systems, predictive segmentation, and campaign optimization.

HeadquartersSant'Elpidio a Mare, Marche

Company Size1,001–5,000 employees

Hiring MarketsItaly, Spain, Netherlands, United Kingdom, France, Belgium, Germany, China

Frequently Asked Questions

What tech stack does TOD'S Group use?

Enterprise backbone: SAP, Salesforce, HubSpot. Analytics: Qlik Sense, Tableau, Power BI, MicroStrategy, Looker. Data platform: GCP (BigQuery, Dataflow, Dataproc, Cloud Data Fusion). Enrichment: Algolia, Google Analytics 4, Tag Manager. Python, SQL, Spark for scripting and pipelines.

What is TOD'S Group working on?

CRM database development and integration; audience and predictive segmentation models; real-time and batch data pipelines; sales campaign support and advanced media analysis; wholesale list and inventory management; and TVM (ticketing/vendor management) application development.