Independent creative group delivering integrated marketing and communications across Africa
The Up&Up Group operates as a multi-disciplinary creative holding company with six specialized agencies under one roof—spanning advertising, media, PR, sponsorship, and loyalty marketing. Current hiring velocity is accelerating with active roles concentrated in design and marketing at senior and director levels, paired with specific project work on go-to-market frameworks and pricing structures for a major media client, suggesting they're scaling execution capacity alongside strategic account development.
Notable leadership hires: Art Director, Media Client Lead
The Up&Up Group is a South African-owned creative services conglomerate operating six agencies: M+C Saatchi Abel (through-the-line advertising), Levergy (sponsorship and passion marketing), Connect (media services), Razor (PR), Dalmatian (TTL boutique), and Black & White (loyalty and CRM). Founded in 2010 and now affiliated with the global M&C Saatchi Group, the organization serves major African brands across integrated communications, media planning, digital, and entertainment. The company structures itself around a Partner Model designed to maintain entrepreneurial agility while delivering solutions at scale across a 500+ person workforce.
The Up&Up Group comprises six creative companies: M+C Saatchi Abel (advertising), Levergy (sponsorship), Connect (media), Razor (PR), Dalmatian (TTL), and Black & White (loyalty marketing). The group operates under a Partner Model designed to balance scale with entrepreneurial independence.
The tech stack centers on Adobe Creative Cloud tools (Illustrator, Photoshop, InDesign, After Effects), Figma for design, Mailchimp for email marketing, and Microsoft Office (Outlook, Word, PowerPoint, Excel) for productivity and planning.
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