Panamanian grocery retailer with 62 stores across national network
Supermercados Xtra operates a 62-store grocery network across Panama with a SAP-heavy backbone (ERP, BusinessObjects, Data Services) paired with Salesforce and Zendesk for customer engagement. The hiring profile is operationally weighted—7 roles in ops versus 1 engineer—and focused on mid-level staff, reflecting a retail-operations-first organization. Active projects around omnichannel customer experience, workforce management, and loyalty program design signal a push toward modernizing the shopper journey while legacy pain points (data integration, inventory consistency, accounts receivable management) indicate the SAP stack is not fully solving downstream operational visibility.
Notable leadership hires: Chief Accountant
Supermercados Xtra is a 100% Panamanian grocery chain founded in 1990, operating 62 stores nationwide and employing over 5,000 staff. The business spans supermarket, pharmacy, department stores, cafeteria, and bakery services. The company positions itself as a value-oriented, quality-focused retailer serving families across Panama. Operations are managed through SAP ERP and related business-intelligence tools (BusinessObjects, Data Services), complemented by Salesforce for customer relationship management and Zendesk for support. Current strategic priorities include omnichannel customer-experience redesign, workforce scheduling improvements, and supply-chain efficiency gains.
The company uses SAP (ERP, BusinessObjects, Data Services), Salesforce, Zendesk, MySQL, and Microsoft Office suite. Workflow tools include WMS, Microsoft Project, and Visio.
Supermercados Xtra is headquartered in Juan Díaz, Panama, and operates exclusively within Panama with all hiring and operations concentrated in-country.
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