Situation Group Tech Stack

Experience marketing agency for entertainment, education, and nonprofit brands

Advertising Services New York, New York 51–200 employees Privately Held

Situation Group operates a portfolio of three agencies (Situation, Town Hall, and Situation Project) focused on experience-driven marketing for entertainment, education, and mission-aligned organizations. The stack is entirely performance-marketing focused—Meta, Google, The Trade Desk, TikTok, LinkedIn, YouTube—paired with Asana for workflow and Domo for analytics, suggesting a campaign-execution-first operation. Active hiring is concentrated in senior marketing roles, and projects center on full-funnel paid media strategy and test-and-learn programs, indicating mature clients with complex measurement needs.

Tech Stack 12 technologies

Core StackThe Trade Desk Asana Meta Google Google Analytics 4 Looker Studio LinkedIn TikTok Snapchat YouTube Domo X

What Situation Group Is Building

◆Challenges

Complex digital advertising landscape
Upper-funnel impact quantification
Privacy-centric measurement
Ai-driven planning
Complex client performance challenges

▲Active Projects

Annual and quarterly planning cycles
Full-funnel paid media strategy development
Advanced test-and-learn program development
Portfolio of broadway and off-broadway productions
Full lifecycle of a show
Full-funnel paid media strategies
Advanced test-and-learn programs
Media campaign execution across client portfolio
Domo integration qa
Platform exploration and beta testing

Hiring Activity

Decelerating5 roles · 1 in 30d

Department

Marketing

Seniority

Senior

Notable leadership hires: Creative Director, Head of Media

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About Situation Group

Situation Group is a New York-based advertising collective serving entertainment, education, and nonprofit sectors. The organization includes three operating units: Situation (brand and experience agencies), Town Hall (nonprofit and education focus), and Situation Project (nonprofit serving students). Clients span major cultural institutions and mission-driven organizations. The company operates across the United States and United Kingdom. Work focuses on paid media strategy, campaign execution, and measurement across entertainment productions and educational partnerships.

HeadquartersNew York, New York

Company Size51–200 employees

Hiring MarketsUnited States, United Kingdom

Frequently Asked Questions

What tech stack does Situation Group use?

Meta, Google, The Trade Desk, Google Analytics 4, Looker Studio, Domo, LinkedIn, TikTok, YouTube, Snapchat, X, and Asana for project management and planning.

What is Situation Group working on?

Full-funnel paid media strategy, test-and-learn program development, Broadway production marketing, media campaign execution across client portfolios, and Domo platform integration.