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ShopBack Tech Stack

APAC cashback and rewards platform connecting shoppers to 20,000+ merchants

Technology, Information and Internet Singapore, Singapore 501–1,000 employees Founded 2014 Privately Held

ShopBack operates a shopping and rewards network across 13 Asia-Pacific markets, processing over 500,000 transactions daily. The hiring mix is heavily skewed toward marketing (55 roles) over engineering (22), reflecting a platform built to scale user acquisition and merchant partnerships rather than infrastructure—supported by a polyglot stack (Node.js, Java, Kotlin, Python, Go) that handles core transaction volume. Active projects center on paid social scaling, merchant onboarding, and discovery optimization, while pain points cluster around campaign workflow inefficiency and creative scaling across regions, indicating the company is hitting the operational limits of manual, market-by-market execution.

Tech Stack 94 technologies

Core StackNode.js TypeScript AWS Cursor Braze Iterable Java Kotlin Python Kubernetes PostgreSQL Kafka OpenAI C# JavaScript Go Swift Flutter React Native ChatGPT Claude Microsoft Office Excel Word PowerPoint Salesforce Marketing Cloud AWS SQS Google Sheets C/C++ Objective-C+64 more

What ShopBack Is Building

Challenges

  • Streamlining financial processes
  • High-volume video editing
  • Improving user engagement and retention
  • Budget allocation efficiency
  • Scaling creative across markets
  • Optimizing communication channels
  • Improving browsing and discovery process
  • Acquiring and onboarding smb merchant partners
  • Retaining merchant relationships
  • Inefficient campaign workflows

Active Projects

  • High-volume paid social variation creation
  • Regional marketing campaigns
  • Merchant campaign development
  • Regional crm strategy
  • Editing workflow optimisation
  • Growth hacking initiatives
  • Shopback b2b solution: rewards as a service
  • Improving browsing and discovery process
  • Performance monitoring
  • Co-branded retail activations

Hiring Activity

Steady140 roles · 50 in 30d

Department

Marketing
55
Sales
24
Engineering
22
Product
10
Finance
7
Ops
6
Data
4
Design
3

Seniority

Senior
44
Mid
25
Junior
23
Intern
22
Manager
14
Lead
6
Director
2
VP
1

Notable leadership hires: Growth Director, Social Content Lead, Head of Business Development

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About ShopBack

ShopBack is a shopping and rewards platform operating across Asia-Pacific, Southeast Asia, and select other regions, serving 50 million shoppers and 20,000+ merchant partners. The platform generates revenue by connecting advertisers to shoppers through a cashback model—merchants pay for customer acquisition, shoppers earn rewards on purchases. The company processes over half a million transactions daily and operates across 13 markets with a regional structure. The workforce of 501–1,000 is primarily weighted toward marketing, sales, and growth functions, with smaller engineering and product teams supporting the platform infrastructure and user experience.

HeadquartersSingapore, Singapore
Company Size501–1,000 employees
Founded2014
Hiring MarketsVietnam, Singapore, China, Taiwan, Malaysia, South Korea, Australia, United States

Frequently Asked Questions

What is ShopBack's tech stack?

ShopBack uses Node.js, TypeScript, Java, Kotlin, and Python for backend services, Kubernetes for orchestration, PostgreSQL and Kafka for data, AWS infrastructure, and React Native and Flutter for mobile apps. Frontend tooling includes React Native and JavaScript.

How many markets does ShopBack operate in?

ShopBack operates across 13 markets in Asia-Pacific and neighboring regions, serving 50 million shoppers and partnering with over 20,000 merchants.

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