Roo Tech Stack

Veterinary staffing marketplace connecting hospitals with relief professionals

Hospitals and Health Care San Francisco, California 51–200 employees Founded 2019 Privately Held

Roo operates a two-sided staffing marketplace for veterinary relief work, using HubSpot, Braze, and Snowflake to manage supply and demand across hospitals and licensed professionals. The company is encountering classic marketplace friction—growing vet supply, low placement conversion, and scaling design operations—while hiring remains concentrated in marketing, data, and product roles. Talent retention within the professional network appears to be a structural challenge, not just a hiring velocity issue.

Tech Stack 11 technologies

Core StackHubSpot Slack Figma Braze dbt Snowflake AWS LiveChat Microsoft Office Excel SQL

What Roo Is Building

◆Challenges

Growing veterinarian network
Retaining top veterinary professionals
Balancing marketplace supply
Scaling design function
Scaling product operations
Cross-functional alignment
Product-led growth
Low placement conversion rates
Inefficient hiring logistics
Measuring impact of initiatives

▲Active Projects

Onboarding program development
Performance management framework design
Calibration sessions
Engagement initiatives
Design system development
Feature enhancements across web and mobile
Design vision across product surfaces
Design systems for consistency
Full & part-time hiring program
Trade shows

Hiring Activity

Decelerating15 roles · 4 in 30d

Department

Marketing

Data

Design

Product

Sales

Support

Finance

Healthcare

Seniority

Mid

Senior

Director

Intern

Manager

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About Roo

Roo is a veterinary staffing platform founded in 2019 that matches animal hospitals with licensed veterinarians and vet techs for short-term relief coverage and permanent placement. The platform serves hospitals seeking flexible staffing solutions to reduce appointment wait times and manage burnout, while offering veterinary professionals schedule flexibility and hourly rates above traditional employment. The company is based in San Francisco with 51–200 employees and operates exclusively within the United States. Current focus spans onboarding program development, performance management frameworks, and design system standardization to support product scaling.

HeadquartersSan Francisco, California

Company Size51–200 employees

Founded2019

Hiring MarketsUnited States

Frequently Asked Questions

What tech stack does Roo use?

Roo's core stack includes HubSpot (CRM), Slack, Figma, Braze (messaging), LiveChat, SQL, dbt, Snowflake (data warehouse), and AWS. No major tech replacements or new adoptions are currently documented.

Where is Roo headquartered?

Roo is headquartered in San Francisco, California, and all hiring activity is currently in the United States.