ROI Revolution, Inc. Tech Stack

Digital marketing agency specializing in paid media and conversion optimization

Advertising Services Raleigh, NC 51–200 employees Founded 2002 Privately Held

ROI Revolution operates a performance marketing agency built around Google Ads, Meta, and Microsoft Advertising, with a deep stack for analytics (BigQuery, Looker Studio, Google Tag Manager) and testing (AB Tasty, VWO, Optimizely). The hiring mix is heavily skewed toward marketing (7 roles) over data (2) and engineering (1), reflecting an agency model where strategy and execution dominate — yet the project list reveals active investment in analytics infrastructure, BigQuery queries, and tracking implementations, suggesting the agency is building internal data capabilities to solve a recurring client problem: tracking accuracy and data pipeline reliability.

Tech Stack 17 technologies

Core StackGoogle Ads Google Analytics BigQuery Optimizely JavaScript The Trade Desk Microsoft Advertising Meta Google Meta Business Manager Looker Studio AB Tasty VWO Google Tag Manager SQL Amazon DSP Google Marketing Platform

What ROI Revolution, Inc. Is Building

◆Challenges

Achieving profitability and growth targets
Converting cold traffic into qualified leads
Optimizing paid media performance
Managing complex account issues
Complex tracking and reporting challenges
Data accuracy
Cold traffic conversion
Complex tagging and data pipeline challenges
Tracking accuracy and reliability
Tracking and reporting problems

▲Active Projects

Advanced web analytics tracking solutions
Creative growth initiative
Video creative production
Reporting pipelines using google bigquery and looker studio
New test ideas or experiments in client accounts
Stop-the-scroll campaigns
Paid social strategy
Analytics implementations and conversion experiments
Implement tracking solutions
Build advanced bigquery queries

Hiring Activity

Accelerating10 roles · 5 in 30d

Department

Marketing

Data

Engineering

Seniority

Mid

Lead

Senior

Junior

Notable leadership hires: Creative Director

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About ROI Revolution, Inc.

ROI Revolution is a digital marketing agency based in Raleigh, NC, founded in 2002. The firm partners with consumer brands on paid search (Google, Bing), social (Meta, TikTok), and marketplace advertising (Amazon, eBay), combined with website optimization and conversion rate testing. The core service delivery stack centers on Google Ads and Meta, supported by analytics platforms (BigQuery, Looker Studio) and testing tools. The agency operates with 51–200 employees across marketing, data, and engineering functions, with active hiring focused on marketing roles and data infrastructure.

HeadquartersRaleigh, NC

Company Size51–200 employees

Founded2002

Hiring MarketsUnited States

Frequently Asked Questions

What marketing platforms does ROI Revolution use?

Google Ads, Microsoft Advertising, Meta, Amazon DSP, and The Trade Desk for paid channels; AB Tasty, VWO, and Optimizely for testing; BigQuery and Looker Studio for analytics and reporting.

What are ROI Revolution's main service areas?

Paid search marketing (SEM, PPC), paid social advertising, marketplace optimization (Amazon, eBay), website conversion testing, and analytics implementations. Focus on solving tracking accuracy, data pipeline, and paid media performance challenges for consumer brands.