Reply is a 10,000+ person systems integrator delivering cloud infrastructure, CRM, and data-driven solutions across telecom, media, banking, and public sectors. The stack reveals dual operating modes: Microsoft-native (Dynamics 365, Power Platform, Azure, Entra ID) for enterprise customers, and Adobe (Experience Manager, Real-Time CDP, Customer Journey Analytics) for marketing and customer experience work. Active adoption of LLMs (GPT, LLaMA, Mistral) and GitHub Copilot signals movement toward AI-augmented consulting and code generation, while the engineering-heavy hiring mix (146 engineers against 35 data, 23 security) reflects ongoing demand for cloud architecture and Dynamics implementation capacity.
Tech Stack 200 technologies
What Reply Is Building
◆Challenges
- Improving security level
- Complex transformation projects
- Implementation of new regulatory requirements
- Compliance with evolving regulations
- Overwhelmed with data
- Integration with legacy systems
- Optimising it/business alignment
- Minimising cost of technology change
- Modernizing legacy iam systems
- Optimizing cloud costs
▲Active Projects
- Data pipeline development
- Contact center integration
- Scalable cloud infrastructure design
- Outbound prospecting for adobe experience cloud solutions
- Distributed data processing architecture
- Customer insights journeys use cases
- Ms dynamics 365 crm / ce project
- Microservices orchestration
- Security concept and architecture roadmap for standards implementation
- Implementing and maintaining dynamics 365 customer insights journeys solutions
Hiring Activity
Department
Seniority
Notable leadership hires: Sales Director, Architecture Lead, Tech Lead
