Publisher ad-network and SSP platform serving Europe and Latin America
Refinery89 operates a publisher ad network connecting demand sources to website and app inventory across Europe and Latin America. The hiring pattern—skewed toward sales (7 roles) with supporting marketing (4)—reflects a sales-driven expansion phase; pain points surface the core tension: scaling both the publisher roster (France, UK acquisition targets) and demand-side sales (Netherlands focus) while automating operational overhead from the sales team. Tech stack is lightweight (WordPress, Google Analytics, SEMrush) and marketing-focused (Adobe Creative Suite, YouTube), not infrastructure-heavy, consistent with a platform business relying on third-party demand integrations rather than homegrown systems.
Refinery89 is a programmatic advertising platform founded in 2018 and headquartered in Amsterdam (with operations in Madrid). The company serves two sides: publishers monetizing web and app inventory, and advertisers running targeted campaigns. Core products include a single-tag solution connecting publishers to 25+ demand sources, an app SDK for app monetization, and a targeting technology for cookieless advertiser campaigns. The team spans 51–200 employees across 20+ nationalities. Hiring is concentrated in Spain and the Netherlands, with active expansion into France and the UK publisher markets.
Core tools: WordPress, Google Analytics, SEMrush, Canva, Adobe Creative Suite (Photoshop, Premiere Pro, After Effects), YouTube, and Google Sheets. No custom infrastructure indicated in the stack; reliance on third-party integrations.
Active expansion targets include France (publisher network growth) and the UK (publisher acquisition). Current hiring is in Spain and the Netherlands.
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