AI-powered language learning app with generative avatars for conversational practice
Praktika.ai builds a mobile-first language learning platform centered on LLM-powered conversational avatars. The tech stack—iOS/Swift native, React frontend, Node.js backend, integrated with ChatGPT and HeyGen for voice/video generation—reveals a product focused on real-time speech interaction and mobile-first UX. Active hiring spans engineering, marketing, and sales with senior-weighted composition, while project velocity signals aggressive expansion into B2B partnerships and enterprise sales alongside core product scaling.
Praktika.ai is a language learning platform built around AI avatars that enable immersive conversational practice. Founded in 2022, the company operates as a lean startup (11–50 employees) with dual distribution: consumer mobile-app adoption (iOS-primary) and emerging B2B channel development. The product stack combines native mobile frontends, cloud infrastructure (Firebase, Auth0), and generative AI services (ChatGPT, HeyGen, Sora) to deliver interactive tutoring at scale. Current scaling pressures span product velocity (CI/CD friction), team growth, B2B sales function buildout, and organic user acquisition.
iOS/Swift for mobile, React and Next.js for web, Node.js backend, Firebase for infrastructure, ChatGPT and HeyGen for generative avatars, plus Stripe/PayPal for payments and PostHog/Amplitude for analytics.
Core focus: iOS app for the AI tutor platform, adaptive mobile-first experiences, and AI workflow development. Commercial expansion: enterprise sales pipeline, B2B partnership development, and content strategy. Infrastructure: backend service integration and CI/CD optimization.
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