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PATI Group Tech Stack

E-commerce performance agency for supplement brands, AI-native video and ad operations

Retail Health and Personal Care Products Ho Chi Minh, Ho Chi Minh 11–50 employees Founded 2020 Privately Held

PATI Group operates as a performance marketing agency for supplement e-commerce brands, built on a stack of Meta, TikTok, Google Ads, and Shopify. The company is actively adopting generative video tools (Midjourney, Runway, ElevenLabs, Sora) and AI assistants (ChatGPT, Claude, Gemini) while tackling internal scaling pain points—manual data entry, fragmented HR workflows, and video production bottlenecks. Hiring acceleration across HR and marketing signals a shift toward systematizing operations to support agency growth.

Tech Stack 20 technologies

Core StackShopify Adobe Premiere Pro After Effects Meta TikTok Pixel Google Analytics 4 ChatGPT Gemini Claude Grok HeyGen Lark CapCut Sora ChatGPT Plus
AdoptingMidjourney Runway ElevenLabs

What PATI Group Is Building

Challenges

  • Manual excel data entry
  • Traditional hr processes
  • Scaling e-commerce operations
  • Budget scaling
  • Data infrastructure accuracy
  • Manual cv screening
  • Generic job posting process
  • Scaling creative production
  • Meeting high viewer retention metrics

Active Projects

  • Ai mastery
  • Recruitment 10x
  • Automation ops
  • Marketing performance system: scale up
  • System integrity: tracking management
  • Ai-driven video ad production
  • Ai workflow architecture
  • Template library development

Hiring Activity

Accelerating5 roles · 4 in 30d

Department

HR
2
Marketing
2
Support
1

Seniority

Junior
2
Senior
2
Intern
1
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About PATI Group

PATI Group is a Ho Chi Minh–based e-commerce performance agency founded in 2020, focused on the global supplement industry. The company manages paid media campaigns (Meta, TikTok, Google Ads) and email marketing for supplement brands, with operations run through Shopify storefronts. Active projects include AI-driven video ad production, marketing performance dashboards, recruitment automation, and workflow architecture—all aimed at scaling creative output and data accuracy. The 11–50 person team operates entirely from Vietnam.

HeadquartersHo Chi Minh, Ho Chi Minh
Company Size11–50 employees
Founded2020
Hiring MarketsVietnam

Frequently Asked Questions

What marketing platforms does PATI Group use?

Meta, TikTok, Google Ads, Google Analytics 4, Shopify, and email marketing. The company is adopting Midjourney, Runway, and ElevenLabs for video production automation.

What industries does PATI Group serve?

Global supplement e-commerce brands. The agency specializes in performance marketing and paid media management for the supplement vertical.

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