Optimum Media Tech Stack

Multiscreen ad platform with data integration and CTV focus

Advertising Services Long Island City, New York 501–1,000 employees Public Company

Optimum Media operates a multiscreen advertising platform covering all U.S. DMAs, with a tech stack weighted toward analytics (Tableau, Domo, Power BI, SQL, Python) and sales operations (Salesforce). Active projects center on CTV and online video, paired with heavy lifting on data onboarding and pipeline scaling—suggesting the company is building out its ability to ingest and operationalize customer data at scale. Sales hiring outpaces other functions 4:1, indicating a push to convert expanded technical capabilities into revenue.

Tech Stack 14 technologies

Core StackPython Tableau Power BI Salesforce Canva PowerPoint Outlook Word Excel SQL Domo

What Optimum Media Is Building

◆Challenges

Onboarding new data sources
Expanding political media vertical
Data ingestion
Data integration across multiple platforms
Lead generation
Sales conversion
Ensuring data integrity
Scaling data pipelines
Reducing delinquent accounts
Improving collections efficiency

▲Active Projects

Streaming ctv advertising
Online video advertising
Live sports entertainment advertising
Data onboarding and integration across multiple platforms
Data ingestion to insight generation
Hyper local events
Market event calendar

Hiring Activity

Decelerating10 roles · 3 in 30d

Department

Sales

Data

Finance

Seniority

Mid

Lead

Senior

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About Optimum Media

Optimum Media is a publicly traded advertising company that sells multiscreen and CTV ad solutions to businesses across all U.S. markets. The product focuses on audience targeting and reach across multiple channels. The company operates from Long Island City and maintains a 501–1,000 person workforce. Current work centers on expanding CTV and online video offerings, integrating data across external platforms, and improving internal data pipelines. Sales, data, and finance teams are active, with hiring velocity recently slowing.

HeadquartersLong Island City, New York

Company Size501–1,000 employees

Hiring MarketsUnited States

Frequently Asked Questions

What tech stack does Optimum Media use?

Tableau, Domo, Power BI, SQL, Python for analytics; Salesforce for sales operations; Office (Excel, PowerPoint, Word) and Canva for design. No adopting or replacing activity in the last snapshot.

What is Optimum Media working on?

CTV and online video advertising expansion, data onboarding across multiple platforms, live sports entertainment, hyper-local events, and pipeline scaling. Internal pain points include data ingestion, integration complexity, and collections efficiency.