Obsidian Tech Stack

Digital marketing agency orchestrating paid social, SEO, and creative production

Advertising Services København, Hovedstaden 201–500 employees Founded 2016 Public Company

Obsidian is a 400+ person marketing agency headquartered in Copenhagen, operating across PPC, paid social (Meta, TikTok, Snapchat), SEO, and creative services. The hiring mix is heavily skewed toward marketing (16 roles) and design (4 roles) with minimal engineering (1 role), reflecting a services-first model where creative and campaign execution drive the business—not proprietary software. Pain points cluster around scaling design output and validating data quality, indicating friction between rising client demand and internal capacity constraints.

Tech Stack 54 technologies

Core StackShopify Basecamp Trello Slack HubSpot Adobe Illustrator Figma Adobe Photoshop Asana Jira Instagram TikTok Meta LinkedIn Excel PowerPoint Word Google Sheets Git Meta Ads Manager Pinterest Photoshop InDesign Snapchat DaVinci Resolve Fusion YouTube Microsoft Office HTML5 CSS+22 more

What Obsidian Is Building

◆Challenges

Design work at scale
High-volume visual assets
Achieving perfect roas
Data migration for products and customers
Data cleansing and validation
Authentic personal content
Optimizing performance on social media
Optimizing ad spend
Scaling high-quality output across marketing channels
Optimizing marketing infrastructure

▲Active Projects

Performance marketing creatives
Digital product prototypes
Shopify store setup
Shopify app integration
Quality assurance before launch
Daas model design
Embedded creative partner for elbdudler
Fast-paced snackable content creation
Browser shopping assistant
Faces pool

Hiring Activity

Decelerating25 roles · 4 in 30d

Department

Marketing

Design

Data

Engineering

Ops

Sales

Seniority

Junior

Senior

Mid

Intern

Company intelligence

Find more companies like Obsidian by tech stack, pain points and active projects

Get started free

About Obsidian

Obsidian delivers orchestrated digital marketing campaigns and strategy for mid-market and enterprise clients across Europe. The agency specializes in paid-channel optimization (Google Ads, Meta, TikTok, Snapchat), SEO, conversion-rate optimization, and in-house creative production. Active projects span Shopify integration, performance creative testing, content creation at volume, and embedded creative partnerships—suggesting a mix of retained strategy accounts and project-based execution. The organization is distributed across Denmark, Germany, Bosnia and Herzegovina, Montenegro, and the United Kingdom.

HeadquartersKøbenhavn, Hovedstaden

Company Size201–500 employees

Founded2016

Hiring MarketsGermany, Bosnia and Herzegovina, Montenegro, Denmark, United Kingdom

Frequently Asked Questions

What services does Obsidian Agency offer?

PPC, SEO, CRO, SEM, Google Ads, TikTok Ads, Snapchat Ads, and creative production (design, video, copywriting). The agency also handles Shopify integration and digital product prototypes for clients.

What tech stack does Obsidian use?

Core tools: Meta Ads Manager, Google Ads platforms, Shopify, HubSpot, Slack, Asana, Jira, Figma, Adobe Creative Suite (Photoshop, Illustrator, InDesign), and DaVinci Resolve for video production.