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Oberalp Group Tech Stack

Mountain sports brand house with six owned brands and global distribution network

Sporting Goods Manufacturing Bolzano, Trentino Alto Adige 1,001–5,000 employees Founded 1981 Privately Held

Oberalp Group operates a multi-brand portfolio across mountain sports, owning six proprietary labels (SALEWA, DYNAFIT, POMOCA, WILD COUNTRY, EVOLV, LAMUNT) while distributing third-party brands like Under Armour and Fischer in 65 countries. The tech stack reveals a manufacturing-to-commerce operation — Siemens NX and ANSYS for product design, dbt/Spark/Airflow for data pipelines, Commerce Tools for DTC channels, and Salesforce + Dynamics 365 for sales and operations. Current projects focus on ERP implementation, inventory optimization, compliance automation, and CRM consolidation, indicating a push to unify fragmented systems across a multi-brand structure.

Tech Stack 55 technologies

Core StackApache Spark Python Apache Airflow dbt MLflow Dynamics 365 Jira JavaScript Windows Server Linux Active Directory Azure DevOps GitHub Actions Cypress Selenium Microsoft Office Siemens NX ANSYS SQL Salesforce Marketing Cloud HTML CSS Commerce Tools VMware ESXi Veeam HPE Aruba Azure Microsoft Teams Phone SharePoint Excel+23 more

What Oberalp Group Is Building

◆Challenges

Optimizing inventory management
Handling warranty claims
Implementing new plm system
Product compliance with regulations
Compliance documentation management
Supplier compliance monitoring
Optimizing data pipelines
Improving efficiency and reliability
Improving finance administration efficiency
Reducing administrative bottlenecks

▲Active Projects

Marketing and promotion activities
Ci/cd for data pipelines
Inventory management optimization
Chemical compliance monitoring
Community of athletes, creators, and influencers
Bi and advanced analytics modeling
Erp implementation projects
Cross-functional digitalization and transformation projects
Unified crm operating model
Modular email template system

Hiring Activity

Steady50 roles · 15 in 30d

Department

Sales

20

Marketing

6

Product

5

Support

4

Finance

3

Engineering

2

Ops

2

Compliance

1

Seniority

Mid

16

Junior

14

Intern

9

Manager

5

Senior

4

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About Oberalp Group

Oberalp Group is a family-owned sporting goods manufacturer founded in 1981, headquartered in Bolzano, Italy, with over 1,200 employees across 11 countries. The company designs, manufactures, and distributes mountain sports equipment—from climbing and skiing to hiking and trekking—through six proprietary brands and partnerships with external sports companies. Products reach 65 countries globally. Beyond brand ownership, the group operates a distribution and wholesale business serving other sports industry players, making it both a manufacturer and a multi-brand distributor. The organization is actively modernizing operations through ERP implementation, advanced analytics, PLM systems, and unified CRM platforms.

HeadquartersBolzano, Trentino Alto Adige

Company Size1,001–5,000 employees

Founded1981

Hiring MarketsItaly, Switzerland, Germany, United States, Austria

Frequently Asked Questions

What mountain sports brands does Oberalp Group own?

Oberalp Group owns six proprietary mountain sports brands: SALEWA, DYNAFIT, POMOCA, WILD COUNTRY, EVOLV, and LAMUNT. It also distributes external brands including Under Armour, Fischer, One/Way, Barts, Falke, Burlington, 2117 of Sweden, Bollé, and SPY+.

Where is Oberalp Group headquartered?

Oberalp Group is headquartered in Bolzano, Trentino Alto Adige, Italy. The company operates across 11 countries with over 1,200 employees and distributes to 65 countries worldwide.