NoGood is a 11–50-person growth marketing agency in New York built around performance channels (paid social, search, content) and now heavily integrated with LLMs (ChatGPT, Claude, Gemini, Perplexity). The hiring surge is weighted toward marketing (13 open roles) over engineering (3), but the active project list reveals internal automation and AI tooling work — keyword calendars, AEO strategy, proof-of-value pilots — suggesting they're using generative AI to scale repeatable client deliverables rather than simply handing off to humans.
NoGood helps mid-market brands and VC-backed startups accelerate growth through performance marketing: paid search and social (Facebook, Google, LinkedIn, TikTok), organic SEO, content, and video production. The agency is organized around creative, engineering, and data disciplines, serving eCommerce and SaaS clients. They operate across analytics platforms (Google Analytics, Mixpanel, Amplitude, Ahrefs, Semrush) and project management tools (ClickUp, Asana, Monday.com), indicating a client-services model with distributed project oversight. Current challenges center on culture retention, data pipeline scaling, and adapting to algorithm shifts in both traditional search and emerging AI search interfaces.
Primarily Google Ads, Facebook Ads Manager, Google Analytics, Ahrefs, Semrush, and WordPress. They also use ChatGPT, Claude, and Gemini; project tools like ClickUp and Asana; video editors Adobe Premiere Pro and Final Cut Pro; and analytics platforms Mixpanel, Amplitude, and Aha!.
New York, New York. They also have hiring activity in Egypt, indicating remote or distributed talent sourcing.
Other companies in the same industry, closest in size