Marketing analytics and demand generation agency for enterprise brands
Material is a consulting-led marketing agency built around data infrastructure and analytics. The stack centers on Power BI, Tableau, Snowflake, and Databricks—tools built for heavy analytical workloads—paired with engineering and data teams (9 headcount combined). Active pain points around dataset integration, manual reporting, and close-to-report cycles suggest the firm is scaling internal analytics operations to handle larger client data volumes; projects on end-to-end data visualization and executive dashboards confirm this shift toward analytics-as-a-service.
Notable leadership hires: Director Tracking Measurement, Delivery Director
Material partners with ambitious mid-market and enterprise brands on marketing strategy, demand generation, and brand growth. The firm operates as an insights-driven consultancy, combining market research, marketing science studies, and account growth strategy with digital marketing execution. Core delivery includes brand strategy, advertising, digital marketing, and social marketing services. With 1,001–5,000 employees based in New York and hiring across the US, Canada, India, and Singapore, Material serves clients seeking to connect consumer intelligence with measurable demand outcomes.
Primary tools: Power BI, Tableau, Snowflake, Databricks, and Redshift for data warehousing and visualization. Also uses R, Python, SQL, and BigQuery for modeling and analysis.
New York, NY. The firm also hires in Canada, India, and Singapore, indicating distributed delivery operations.
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